Business Wire
APRIL 30, 2024
Imagine standing in a crowded room, trying to capture everyone's attention with just your voice. Now, envision you have a megaphone equipped with facts, figures, and forecasts—data that not only amplifies your message but also commands the room. This is the power of integrating data and analytics into press releases.
Agility PR Solutions
APRIL 30, 2024
A strong media relations program can help businesses to maintain a positive brand image and reach their target audience. With the advancement of technology, particularly AI, organizations have a powerful tool at their disposal to streamline and optimize their media relations efforts. From analyzing data to personalizing communication, AI offers a myriad of opportunities to […] The post 5 ways AI can support your earned media programs appeared first on Agility PR Solutions.
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Sword and the Script
APRIL 30, 2024
Sometimes statistics shared on social media take on a life of their own – that’s a problem if we don’t understand the source and methodology; here’s the source on the “95:5 rule” Only 5% of B2B prospects that vendors are trying to reach are in the market for a product. That means for every 20 people your marketing efforts reach, just one has the intent to buy.
Agility PR Solutions
APRIL 30, 2024
In today’s rapidly evolving job market, the ability to effectively sell and make a personal brand for yourself has become indispensable—it’s what sets people apart from the competition, regardless of the industry they’re in. Whether competing for a job opportunity or promoting a product or service, branding and marketing are directly correlated to sales, revenue […] The post Face it, communicators: If you’re in PR, you’re in sales appeared first on Agility PR Solutions.
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
PR in High Definition
APRIL 30, 2024
Social media has become an indispensable tool for companies seeking to communicate with their audience. Yes, those little apps on our phones aren’t just for sharing memes anymore – they are now a powerhouse for companies trying to get their message out there. When thinking about PR, an important part of a company’s communication strategy is how its messaging may be received across different social platforms, i.e. can anything said be misconstrued, offend or come back to bite you in the a$$?
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
OnePitch
APRIL 30, 2024
Beth Gillette is a beauty editor at Cosmopolitan, where she covers skincare, makeup, hair, nails, and more across digital and print.
Agility PR Solutions
APRIL 30, 2024
In the fast-paced world of modern business, efficient workflow management systems are crucial for success. These systems streamline processes, boost productivity, and enhance collaboration among team members. By automating tasks and providing a centralized platform for communication, workflow management systems in business help organizations achieve operational excellence.
PR in High Definition
APRIL 30, 2024
In September 2020, Wrexham AFC, a little-known Welsh football team, burst onto the mainstream when out of the blue they were bought by an unexpected duo. They were playing in the fifth and lowest tier of the English football league system at the time, having suffered decades of neglect and decline. The duo in question were world-famous movie star Ryan Reynolds, and (as the joke goes) his lesser-known TV-star sidekick, Rob McElhenney.
Institute for Public Relations
APRIL 30, 2024
The Grossman Group analyzed burnout in the workplace, including what causes it and how leaders in every level of an organization can help combat it. A survey of over 2,000 managers and employees was conducted in January 2024, with respondents being categorized into three groups: Thriving, Burned out, and Ambivalent. Key findings include: 1.) 33% of U.S. hiring … Continue reading How Can Leaders Combat Burnout in Their Organizations?
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
PR in High Definition
APRIL 30, 2024
The term ‘FemTech’ was coined by Ida Tin in 2016 (Co-Founder of Clue), just eight years ago. As I write this, my Word Document doesn’t even recognise the word, giving it a firm underscore in red. So, safe to say it’s pretty new to the scene. But, like every different flavour of technology, it did not just spawn out of thin air and its roots go back a long way.
Institute for Public Relations
APRIL 30, 2024
The Institute for Public Relations is thrilled to announce six new Trustees to the Board: Kate Bullinger, United Minds, CEO Carol Carrubba, Highwire Public Relations, Principal Keith Dailey, The Kroger Co.
Katie Paine's Measurement Blog
APRIL 30, 2024
Google Analytics 4 for PR & Communications Pros The post Shop first appeared on Paine Publishing.
Institute for Public Relations
APRIL 30, 2024
This summary is provided by the IPR Center for Diversity, Equity and Inclusion The USC Annenberg Center for Public Relations analyzed the perceptions of corporate activism in the public relations industry and beyond. An online survey of 163 PR professionals, 54 investors, 100 business leaders, 709 employees, and 1,537 consumers was conducted from Feb. 20 – … Continue reading How Should Corporations Respond to Social Issues?
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
Institute for Public Relations
APRIL 30, 2024
IPR is featuring research and some of the many AAPI pioneers who have had an impact on the world today in celebration of AAPI Heritage Month. Fred Korematsu was born on Jan. 30, 1919, in Oakland, California to parents who had immigrated from Japan.
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