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S&T Live Recap: NCAA’s Gail Dent on Her Love of Sports and Lifelong Learning

PRSay

Gail Dent’s Sunday afternoons were spent watching sports on television with her family. As a child, she saw how much people enjoyed watching sports, live or on television. She also found time to write stories about the school’s track and field team for its newspaper. “I When she was growing up in Louisville, Ky.,

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The Four Seasons of Publicity

PR for Anyone

Newspapers and television are two weeks out for lifestyle segments and of course a few days for breaking news. Anything from travel to cooking to gifting is good but remember this time of the year is tough to get coverage so you need to make sure you’re pitches stand out. Regional publications are two months out.

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Talking About the Great Outdoors: Q&A With Acclaimed Storyteller Baratunde Thurston

PRSay

Thurston is a speaker at PRSA’s Travel and Tourism Conference, held June 20-23, at the Monona Terrace Community and Convention Center in Madison, Wis. I’ve told a lot of stories in many formats throughout my career: cable television, YouTube series, podcasts, books, public speaking, social media live events, standup comedy shows.

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Where To Find Public Relations Entry-Level Jobs

Doctor Spin

Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. Travel- and hospitality industry. Corporate communications teams. Large corporations and businesses typically have dedicated communications departments that offer entry-level PR roles.

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5 Tips to Pitching Success – When PR Stands for “Personal” Relations

Deirdre Breakenridge

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. In the late 1980s, the media was cut and dry.

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Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

We’d do an employee-news note after a story had run, which most [employees] had probably already read in a newspaper or seen online or on television. Our government-relations team took the lead in reaching out to the families, traveling to Ethiopia to see what we could do to assist there. We were playing catchup.

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Who Were The PR Winners And Losers of 2017?

ImPRessions - Crenshaw Communications

Samantha Guthrie and Hota Kotb announced Lauer’s sudden departure with grace and poignancy – in real time, on live television. Ditto the national newspapers; both The Washington Post and The New York Times broke subscription records. Mainstream media. For the MSM, 2017 was filled with ups and downs. Tired of hearing about Uber?

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