Bianchi Biz Blog

NOVEMBER 1, 2021

While the vehicles themselves tend to get the above-the-fold headline treatment, there are also massive opportunities in charging, on both the hardware and software sides. I started by writing for the Arts & Life section of my college newspaper at The University of Akron roughly 12 years ago.

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Meeting Automotive Media Newspapers 77

PR Insiders

AUGUST 26, 2021

Assisting the media is also a great way to help yourself when you’re trying to promote your personal or business brand. In the last PR Insider, I shared with you some of the results from the 12th annual Global State of the Media report compiled by Cision , a PR software and services provider. Give them what they need.

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Survey Pitching Newspapers Software 78

Cision

MARCH 31, 2016

Want to improve your media relations? Read Cision’s free “State of the Media 2016 Report!” But it’s also worth mentioning that I’ve worked exclusively in technology media, and before that I worked in IT and software development. My daily newspaper of choice is…newspaper?

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Newspapers Reddit Journalism Technology 120

PR Insiders

MAY 5, 2021

Cision , a PR software and services provider, has unearthed a few clues. Cision recently released its 12th annual Global State of the Media report. You, on the other hand, may just be trying to get into your local newspaper or a trade publication. If you don’t get their attention, everything else is irrelevant.

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Pitching Government Financial Survey 78

Rock the Status Quo

APRIL 8, 2016

We’ve been taught to write in a straightforward, factual manner, “telling the news” and leaving the actual story up to the media. Look at newspaper “stories” today? Storytelling skills also set you apart from many others in our industry who have limited themselves to a traditional media relations focus.

Storytelling 100

Storytelling Resources Journalism Examples 100

Rock the Status Quo

APRIL 8, 2016

We’ve been taught to write in a straightforward, factual manner, “telling the news” and leaving the actual story up to the media. Look at newspaper “stories” today? Storytelling skills also set you apart from many others in our industry who have limited themselves to a traditional media relations focus.

Storytelling 100

Storytelling Resources Journalism Examples 100

Polaris

AUGUST 19, 2014

In my field, that means scoring a big win for a client—whether it’s securing a feature article in a national newspaper, improving engagement on a Facebook page or creating an eBook that attracts thousands of downloads. The public relations measurement challenge. The state of public relations measurement today.

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Measurement Advertising Advertising eBook 100

MaccaPR

OCTOBER 26, 2015

You remember those predictions just two years ago heralding the Death of Public Relations? We’ll never forget the panic in the PR world as tens of thousands of journalists (aka our PR pitch targets) at newspapers, TV stations and magazines were laid off. Exhibits C, D and E: Invasion of the Ad Blockers! And they don’t block content.”.

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Content Marketing Marketing Advertising Advertising 48

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels.

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The Resolution Blog

MAY 7, 2019

But I think a lot of people who read a newspaper still want to hear the personality of a specific person, so I still think we’re about 50–10 years from seeing AI take over storytelling. So, something that used to take teams days or weeks to do is now built into your software and can be done immediately.

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Technology Analysis Data Tools 120

Maxim Behar

JANUARY 24, 2022

The advertising industry claims to be the winner as they own media shops and creators, and so the digital experts as their leadership abilities allow them to create applications, tabs, and software. Maxim Behar strongly feels that Public Relations experts and managers will be the leader of the future big, merged business.

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Ethics Creativity Leadership Crisis Management 52

MaccaPR

APRIL 18, 2017

Cision , the King Kong of media relations directories, swells with 1.6 million media contacts (including 300,000 digital influencers) in its searchable database. It’s important to note that much of Cision’s data is provided by the media themselves, and is by its nature both broad and shallow. First, we start with.

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