Solo PR Pro

DECEMBER 8, 2020

This first stage is typically where you will write up your full PR and marketing plan, establish what your tactics will be, and determine the Key Performance Indicators (KPIs) you’ll use to measure success. Monitoring + evaluation. Leave your response in the comments section below or tag us on social media using #solopr.

Social Media 68

Social Media Pitching Writing Measurement 68

Sword and the Script

OCTOBER 29, 2019

Many PR pros will cut and paste a document into a CMS to publish a release – and then cut and paste it again (and again) as they pitch it. Today, the company pitches its product in three parts: Managing contacts; Publishing content – what it calls “stories”; and. You can send these pitches to a list of reporters, or pitch 1:1.

Pitching 64

Pitching Analytics Enterprise System 64

Sword and the Script

AUGUST 8, 2017

It’s the media pitch met with silence. Even the best media relations pros – with well-researched pitches – face the dilemma of no response one time or another. Should you pitch a different contact at the same pub? Do you write a new pitch all together? Did the reporter get the email? The NewsAI Platform.

Software 70

Software Tools Pitching Media Relations 70

Sword and the Script

NOVEMBER 5, 2019

It compares email data with social media data for Coca-Cola. “It’s 2) TVEyes launches podcast monitoring service. 2) TVEyes launches podcast monitoring service. SocialChorus has rolled out a new analytics tool for measuring the impact of internal communications. TVEyes is growing ears to go with its eyes.

Internal 64

Internal International Data Media 64

Sword and the Script

SEPTEMBER 3, 2019

All of these posts are neatly organized under a tag called PR Tech Sum. A quick note before we get started on the summary this month: I have one free complimentary pass to the Earned Media Mastery online summit that Agility PR Solutions hosted. This seems to give you access to your media list right from an email.

Analytics 68

Analytics Report Technology Pitching 68

Prohibition

AUGUST 21, 2019

In addition to promoting the upcoming Facebook Live to your Facebook followers, you should also promote the event across your other channels – from your alternate social media accounts, to mailers to your email database. Facebook Live is designed to create engagement and works best as a two-way conversation, rather than a one-way sales pitch.

Facebook 70

Facebook Film Video Mobile 70

Sword and the Script

AUGUST 13, 2019

A subsidiary of the private equity firm GTCR subsidiary, called Blue Canyon , makes a public offer of 775 million in Swedish Krona (SEK) to for a majority stake in Cision, a provider of PR software and services such as, media monitoring, media list building, distribution and analysis. Sources: destinationCRM , PRWeb , PRWeb ).

Technology 12

Technology Software Company Marketing 12

Waxing UnLyrical

JANUARY 27, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? I can’t tell you how many pitches I received that were so bloviated, they would have made Alec Baldwin jealous. Since nos.

Pitching 111

Pitching Facebook Interviews Twitter 111

Sword and the Script

AUGUST 6, 2019

But before we dive in, please allow me a quick plug: Richard Carufel , the longtime editor of Bulldog Reporter , moderated and recorded the session on media relations in challenging times. It’s all part of the Earned Media Mastery online summit that Agility PR Solutions is hosting on August 22, 2019 – which just a few weeks away!

Marketing 63

Marketing Pitching Corporate Tools 63

ImPRessions - Crenshaw Communications

DECEMBER 12, 2017

They include: poor navigation, a cumbersome contact page, little or no shareable content, out-of-date blog posts, or media hits with broken links. Clients have a right to expect that the staff on the pitch team are the same players they’ll be working with once the deal is sealed. No attention to outcomes measurement.

Agency 159

Agency Meeting Measurement Construction 159

Sword and the Script

APRIL 25, 2017

For all the wonderful capabilities in digital marketing and social media, there’s still something very special and tangible about connecting in person. Most of these ideas are good substance for blog posts and social media. See these related posts: Media Relations: Proven Ways to Get More Out of It.

Trade Shows 86

Trade Shows B2B Conference Marketing 86

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. Louise Parker , PR Director at Propellernet , echoes this, “For me, digital PR is measurable PR that is created with SEO goals in mind.

Digital PR 170

Digital PR Industry Strategy Film 170