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Pitch Around Elon Musk and Twitter

PR for Anyone

Elon Musk, Twitter and PR. We had some huge news this week with Elon Musk buying Twitter. ” If you need a refresher on Newsjacking, watch this interview I did with David Meerman Scott who coined the term. Since they need to get Board approval of the sale, you’ll still have time to pitch around this topic.

Twitter 130
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Pitching News Today

PR for Anyone

And that’s where media comes in. By knowing the types of stories you could pitch the media today, it positions you in a way that you can be that person in the media on a regular basis, be the expert in your industry, and really be seen with more authority and more credibility. What’s happening on TikTok?

Pitching 130
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PR Pitches & Podcasts: 5 Questions To Ask Before You Start

ImPRessions - Crenshaw Communications

Many of the rules for pitching a conventional radio producer also apply to pitching a podcast, but there are some subtle differences. Suggest or use tools to help tell the story on air before the pitch. Can you start a relationship before you pitch? The odds are the pitch will be better written and better received.

Pitching 159
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5 Tips to Pitching Success – When PR Stands for “Personal” Relations

Deirdre Breakenridge

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. In the late 1980s, the media was cut and dry.

Pitching 150
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Journalists

PR for Anyone

Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! Always be prepared for your media interview. Know who is interviewing you. See what kinds of things they’re posting on social media. Do your homework on the journalist and the outlet.

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TikTok Trends

PR for Anyone

I’ve shared posts about newsjacking before where you take what’s trending online and pitch around that. We used to suggest just looking at Google and Twitter but now I’m throwing TikTok into that mix. Watch this great interview I did with David Meerman Scott who coined the phrase “neswjacking.”

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PR Rock Stars: Life Time’s Dan DeBaun

Communications Conversations

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Let’s go back to the beginning–how did you get your start in the media world? I spend a good chunk of my time on media relations and pitching.

Radio 167