Remove Instagram Remove Interviews Remove Local Remove Storytelling
article thumbnail

5 PR Lessons From Our Favorite Instagrammers

ImPRessions - Crenshaw Communications

With more than 400 million users monthly, Instagram can be a powerful tool in a PR campaign — as we previously noted here. Store openings, fundraising rounds, new product launches — consumers and businesses have come to expect these, but our Instagram feed shows us they don’t have to be a yawn. Be true to your brand.

Instagram 159
article thumbnail

Does Social Media Marketing need a Reboot? Drew Neisser Chimes in

Flack's Revenge

This is my first in series of interviews on the topic. Instagram is all about dazzling images and stories and Facebook is increasingly about video storytelling. Obviously, Snapchat is in trouble, having been eclipsed by Instagram – which essentially took the best of Snapchat and left the rest out.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Behind the Headlines With Katja Schroeder

Cision

Storytelling has changed. Francis College, says transmedia storytelling is the path brands need to take. Francis College, says transmedia storytelling is the path brands need to take. We are moving away from the age where there was one linear master story plot and storyteller. But what is the right way?

article thumbnail

How Beauty Brands Will Win in 2019

5W PR

Today, media and influencers broadcast backstage beauty trends instantly via Instagram – And smart brands make those products shoppable the night of the show. Opening a new sustainable HQ or lab may warrant a press trip or “field trip” for aspiring young female scientists at local schools. Telling a specific, transparent brand story.

Brand 74
article thumbnail

Asda newsdesk story discovery supports authentic PR engagement

Stephen Waddington

We do it through a combination in-house developed software and good old-fashioned storytelling and journalistic skills. We’ve been helping Asda’s PR team with a strategic programme to showcase the uniquely warm relationship between Asda colleagues and customers – and Asda stores’ commitment to make a difference in their local communities.

article thumbnail

Influencer Engagement: Finding a Fit

Waxing UnLyrical

With a YouTube video, Instagram post and tweet, the total engagement reached more than 216,000 people, and had nearly 2,000 engagements and more than 61,000 impressions. She also interviewed a program participant served by Goodwill as part of that. manual social media searching, local news, niche publications, community events, etc.,

article thumbnail

7 creative ways to promote your company’s corporate volunteer efforts

Communications Conversations

So, I thought I’d share seven ideas for how community relations folks can work to squeeze a bit more out of their social involvement, while driving toward some of those key goals we talked about above: #1: What about allowing employee volunteers to “takeover” your corporate Instagram account for the day during volunteer events?