Infographics, Storytelling and YouTube

Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

The 97-year-old co-op Land O’Lakes makes extensive use of video on its website and YouTube page, showing its values of innovation, cooperation, and service in a series spotlighting various business partners. It’s pure storytelling. Make case studies more visual.

Video

Video Case Study Agriculture B2B

Seven Predictions for Social Media Marketing in 2023

Stern + Associates

DECEMBER 20, 2022

This could include a rise in the use of video, with short-form content like TikTok, Instagram Reels and YouTube Shorts. The increase in visual content could also extend to the use of visual storytelling techniques, like infographics and animations.

Social Media

Social Media Marketing Media Analytics

What’s in Your Fall 2014 Communications Toolkit?

Deirdre Breakenridge

SEPTEMBER 3, 2014

You can select research on a variety of topics, from understanding consumer behavior and mobile search to research on the new multi-screen world and YouTube insights. Once you identify a study and topics of interest, you can then take existing research and build your own infographics to showcase the information.

Communications

Communications Tools Google Resources

Influencer Roundup: Top 5 Content Marketing Trends for 2017

PR 20/20

FEBRUARY 21, 2017

infographics, social posts, interactive quizzes). Focusing on awesome storytelling to captivate readers. Focus on non-fiction storytelling. Utilize platforms, such as YouTube, Snapchat and Facebook to raise brand awareness via visually appealing, fun and/or informational videos. CJG Digital Marketing.

Content Marketing

Content Marketing Trends Marketing Mobile

The Rise of Multimedia Content

ISEBOX

JULY 24, 2015

Video, infographics, images and – yes, even blogs – each have their particular advantages, but they’re more powerful when combined into a multi-faceted experience. Multimedia Delivers “Real Beauty’s” Real Storytelling Power. Infographics use data and images to drive storytelling for a richer viewer experience.

Infographics

Infographics Storytelling Video YouTube

Kicking Ass With Multimedia Content Marketing

ISEBOX

MARCH 14, 2016

Videos, photos, infographics, charts…they are everywhere. But there are a couple times a day when we stumble upon a must watch video on YouTube like “ Great White Shark Surfing ” or, some awkwardly “wrong” video with Louis CK, or, for those of you more enlightened something more educational. You’ll get there. (Or

Content Marketing

Content Marketing Marketing Infographics YouTube

3 Tips for Getting Your Online Video Act Together for 2016

Waxing UnLyrical

NOVEMBER 18, 2015

Video is the most popular content marketing format for 2015, ahead of case studies, blogs and infographics ( 2015 State of Digital Marketing , a report featuring insights from over 600 marketers from Web Marketing 123). The Crayon report also indicates a high percentage of brands go directly to YouTube for video hosting needs.

Video

Video YouTube Web Case Study

Top PR Myths + Other Links You Might Have Missed (The Weekly Cocktail)

prTini

OCTOBER 31, 2014

. The Five Parts to Brand Storytelling Nearly Everyone Misses. Infographic: The Ideal Length of Everything Online, From Tweets to YouTube Videos. The Sticky Note: A Stupid Simple-Approach to Better Content Marketing Brainstorms. Mashable’s Branded Content Editor Talks Pitching. A Lesson in Rebranding From Monica Lewinsky.

Case Study

Case Study Infographics YouTube Pitching

A Beginner’s Guide to Digital Media

5W PR

FEBRUARY 22, 2024

Photographs, illustrations, memes, and infographics paint a thousand stories without a single word, engaging people through color, composition, and symbolism. Movies, TV shows, and even YouTube videos offer moving experiences, immersing the public in fictional worlds or showcasing the beauty of reality.

Media

Media YouTube Transportation eBook

4 Tips For Undergoing Your Online Marketing Metamorphosis

MaccaPR

NOVEMBER 10, 2015

Luckett says marketers should stop focusing on outdated tactics - such as banner ads - and instead look at what attracts a non-cognitive response, such as infographics, videos or art. Do this by being authentic storytellers and finding the right consumers with whom to connect. Social media feeds off of emotions.

Marketing

Marketing Social Media Video Mobile

What PR Professionals Should Have Learned at IBM World of Watson

Shift Communications

OCTOBER 31, 2016

Instead, we toss out a chart, an infographic, or a good quote and hope no one notices that we haven’t done our homework. This is data storytelling, the process of making data understandable to humans – to our stakeholders, customers, and the public. YouTube users post 400 hours of new video per second.

Analytics

Analytics Data Analysis Technology

13 Visual Content Tips to Break Through Online Clutter

MaccaPR

JULY 23, 2014

Pair this digital noise, in which YouTube videos are uploaded at the rate of 100 per minute , with our limited ability to stay focused. The woman who coined the term "infobesity," social media expert Ekaterina Walter , now speaks frequently on the topic of visual storytelling. Stay "on brand." Be snackable.

Pinterest Storytelling Infographics Social Media

Harness the Power of Visual Storytelling

ReimaginePR

SEPTEMBER 12, 2016

It’s called visual storytelling, and very few brands know how to effectively use visual content to communicate with their audience. There’s nothing quite as visceral, captivating, immersive or spellbinding as visual storytelling. What Exactly Is Visual Storytelling? It’s a shame, though. Click Here. A story is a change agent.

Storytelling

Storytelling Video Infographics YouTube

How the Explainer Changed Digital Media Forever

Contently - Strategy

JANUARY 23, 2019

Some of Vox’s best straightforward explainers in the last few years include this infographic visualizing data on Earth’s biodiversity, a piece on psychedelics , and this article on impeachment. As a result, media becomes homogenous and boring when it’s saturated with lazy explainers.