Remove Consumer Remove Infographics Remove Storytelling Remove YouTube
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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. The 97-year-old co-op Land O’Lakes makes extensive use of video on its website and YouTube page, showing its values of innovation, cooperation, and service in a series spotlighting various business partners.

Video 149
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What’s in Your Fall 2014 Communications Toolkit?

Deirdre Breakenridge

You can select research on a variety of topics, from understanding consumer behavior and mobile search to research on the new multi-screen world and YouTube insights. Once you identify a study and topics of interest, you can then take existing research and build your own infographics to showcase the information.

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Influencer Roundup: Top 5 Content Marketing Trends for 2017

PR 20/20

infographics, social posts, interactive quizzes). Focusing on awesome storytelling to captivate readers. Industries will be able to better deliver their resources and intended messages to consumers in the form of new mediums. Focus on non-fiction storytelling. Don’t just provide consumers with a story.

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3 Tips for Getting Your Online Video Act Together for 2016

Waxing UnLyrical

Time and again, we see and hear countless online video marketing statistics like these: Consumers spend 5.5 Video is the most popular content marketing format for 2015, ahead of case studies, blogs and infographics ( 2015 State of Digital Marketing , a report featuring insights from over 600 marketers from Web Marketing 123).

Video 40
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Top PR Myths + Other Links You Might Have Missed (The Weekly Cocktail)

prTini

. The Five Parts to Brand Storytelling Nearly Everyone Misses. Infographic: The Ideal Length of Everything Online, From Tweets to YouTube Videos. How Facebook Is Changing the Way Its Users Consume Journalism. The Sticky Note: A Stupid Simple-Approach to Better Content Marketing Brainstorms.

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4 Tips For Undergoing Your Online Marketing Metamorphosis

MaccaPR

But how do marketers connect the dots between social media and engaged consumers by providing real value? Luckett says marketers should stop focusing on outdated tactics - such as banner ads - and instead look at what attracts a non-cognitive response, such as infographics, videos or art. Social media feeds off of emotions.

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A Beginner’s Guide to Digital Media

5W PR

Digital media has become an integral part of people’s lives, shaping how they’re able to communicate, entertain themselves, consumer information, and more. Photographs, illustrations, memes, and infographics paint a thousand stories without a single word, engaging people through color, composition, and symbolism.

Media 78