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This Week in PR Ethics (11/10/22): Virtue – Twitter, Bruins and Misconduct

Ethical Voices

Marlene Neill had a great assignment for her students this week where they had to analyze a political ad of their choice to see if it was ethical. Beyond the elections, the common theme in PR ethics issues this week was (the lack of) virtue. . Twitter layoffs – Elon Musk gave a masterclass in how not to handle layoffs ethically.

Ethics 77
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Publishers seek compensation and attribution from AI training data - AMEC survey

Wadds Inc.

Large language models (LLMs) such as Claude, Gemini and ChatGPT are only as good as their training data, which is often sourced from large chunks of the internet, Google Books and Wikipedia. This has led data-rich organizations, including media publishers, to sell their content to train these models.

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The Marketing Power of Wikipedia: 8 Tips for PR Pros

MaccaPR

As PR and marketing professionals – and consumers – we often forget about the sheer power and influence that Wikipedia has on our daily lives. Wikipedia is a permanent part of our public culture. All jokes aside, Wikipedia does have a distinct influence on the business community. Wikipedia is just plain popular.

Wikipedia 101
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On Today’s Multi-Agency Wikipedia Statement

Where the Fishermen Ain't

PR Leaders Today Affirm a Commitment to Abide by and Evangelize Wikipedia Community Norms. Last February, William Beutler , principal of Beutler Ink and publisher of The Wikipedian , convened a meeting of digital leaders from multiple agencies, as well as notable Wikipedia volunteers. Fortunately, my employer feels the same way.

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The GPT-3 marketing and public relations practitioner

Wadds Inc.

The shiny new toy is an ethical minefield. It’s a huge amount of data that includes books, websites, and Wikipedia. The first paragraph was factual and recognisable based on my Wikipedia entry. It can be used to provide an opinion on the tone and sentiment of an article or media coverage.

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Ethos, Pathos, and Logos in Public Relations

Doctor Spin

This mode of persuasion refers to the credibility or ethical appeal of the communicator, which can be established through demonstrating expertise, integrity, and goodwill. In Wikipedia. Today, our perceptions are heavily influenced by news media and influencers, algorithms , and social graphs. In Wikipedia.

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Information Asymmetry: The Informed Minority Advantage

Doctor Spin

In Wikipedia. In Wikipedia. In Wikipedia. In Wikipedia. In Wikipedia. Ethical Implications of Information Asymmetry In the 2nd century BCE, the Greek Stoics told the tale of the Merchant of Rhodes. 1 Mafia (party game). 2024, January 13). 2 Andrew Plotkin. 2022, October 10). 3 Information asymmetry.