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In Memoriam: Reed Bolton Byrum, APR, Fellow PRSA

PRSay

After arriving in Lewisburg, Byrum brought his nationally recognized talents to the local economy and worked as a business advisor at the Small Business Development Center at Bucknell University, counseling local businesses and helping area entrepreneurs achieve their dreams. He grew up in Wheeling, W.V.,

Ethics 104
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We need to tell the hard truths – Ed Harrison

Ethical Voices

What is the most difficult ethical challenge you ever confronted? When I was a senior in college, I was in a market research class and we were working with a local small business in Washington, DC, that was trying to do restaurant deliveries to students. We have a responsibility to use data ethically.

Ethics 105
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Importance of a PR Degree and How to Use a Public Relations Degree

5W PR

Some offer a plateful of other PR courses like crisis communications, event planning and management, research and analysis, ethics, public speaking, nonprofit communication, international PR, sport and entertainment PR, campaigns and consulting. Census Bureau estimates there are nearly 6 million small businesses in the U.S.

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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Megan’s positive attitude, mature professionalism and outstanding work ethic stood out to both clients and leaders. I’m quite certain Alison will find herself in a senior leader role very soon.

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29 Advanced Digital Newsletters That Help You Learn

ZudePR

As all small businesses know, you need to spend your time wisely. When it came to small business marketing, digital marketing, SEO, PR, media relations, crisis management, Glasgow no-one would curate better content than me. Makes me tired even thinking about this bloke’s work ethic. Whitespark Local Pulse.

Digg 104
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How To Create Great Content With Your Data

Cision

In this post, we show three examples of businesses who have anonymized and aggregated their data to create useful, engaging, and unique content. Each is representative of a special case: a large business with representative data, a large business with localized data, and a smaller business with localized data.

Data 120
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8 Factors to Consider Adding When Creating Press Release Headlines

PR Fuel

For small businesses, there is so much competition that all of your content needs to be top-notch. Your small business is releasing a new product, and you’re trying to build hype around it. Of course, as a small business, ethics are crucial. What About Keywords? Consider this scenario.

Writing 96