Ethical Voices
MARCH 24, 2022
Do ethics matter to employees? What is ethical lobbying? This week there were some great stories – and a funny Dilbert cartoon on ethics. Healthcare, Russia and Ethics – The Financial Times had a great story last Friday on the ethical tightrope Western drugmakers are walking when it comes to Russian ties.
5W PR
OCTOBER 18, 2023
Expert endorsements Collaborate with reputable healthcare professionals or experts who can provide credibility to the brand. Clearly disclose any financial relationships with endorsers. Influencer partnerships Collaborate with influencers who align with the brand’s values and ethics.
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Ethical Voices
APRIL 3, 2023
I was a financial analyst and planner for the early days of my career, and then went into investor relations. What is the most difficult ethical challenge you ever confronted at work? What staffing are we going to do, our financial data, HIPAA issues? Trying to keep the staff well informed and looking at financial information.
Stephen Waddington
JUNE 5, 2020
Nonetheless, even at this stage, AI has already started making its impact on a lot of industries - such as financial services, law, healthcare - and PR is no exception. AI that matches human capabilities - or even surpasses them - is a long way from us, and it is pure speculation so far.
Newsfile
JANUARY 30, 2024
Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? ROI: Financial return compared to PR costs. This approach isn’t just good ethics; it’s good business. Website Traffic: Visitor numbers and behavior post-PR activities.
Stephen Waddington
MAY 3, 2022
While they must be well managed and financially responsive, they seek to serve the public or a subset of the public. Each ideology or worldview assumes that to be successful, public relations practice must operate within the ethical, legal, and moral context of the society in which it is practised.
Sword and the Script
JANUARY 18, 2020
The concern here isn’t just for the ethics of data and psychology in business persuasion – but also the ability to recognize when it’s being used against you. promoting false information in healthcare that leads to mistrust of the medical community. 1) The risks of disinformation in business.
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