Wed.Oct 05, 2022

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Reaching Latinx Audiences: 6 Reasons to Connect with this Influential Community | Business Wire Blog

Business Wire

During National Hispanic Heritage Month (HHM), from?September 15 - October 15, the United States honors and recognizes the many cultural and societal contributions of Hispanics/Latinx. This year’s Month Observance Theme is: "Unidos: Inclusivity for a Stronger Nation.” The theme encourages everyone to ensure that all voices are represented and welcomed.

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4 smart tips for startups to leverage PR for success

Agility PR Solutions

Startups have a unique opportunity to use PR to their advantage. With limited resources, startups need to be strategic about how they allocate their time and energy. PR can help startups build credibility, create brand awareness, and generate leads. In this blog post, we will discuss five tips for startups to leverage PR for success. […]. The post 4 smart tips for startups to leverage PR for success appeared first on Agility PR Solutions.

Energy 162
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Elevate Your Fall Reading List With These New Books

Stern + Associates

In a variety of just released and upcoming books, our clients are taking on topics as diverse as the organizational resilience that comes out of exceptional leadership, especially in crises, a timely update about Vladimir Putin’s geopolitical influence, and insights into just how consequential the process of picking a president is. Written by leading experts in their respective fields, our fall book list serves as a valuable resource to any leader seeking new ways of approaching this unpredictab

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Two-thirds of Latina influencers feel underrepresented in marketing campaigns

Agility PR Solutions

Latinos make up a growing portion of the U.S. consumer base and hold around $1.5 trillion in purchasing power, according to Nielsen. However, despite their increasing influence and significant online engagement, Hispanic representation lags behind in the influencer marketing space, where 68.6 percent of Latinas feel they are not fairly represented, according to newly released […].

Marketing 161
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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No Response to Your Media Pitch? Here Are 7 Noteworthy Options to Get Your News Published

Garrett Public Relations

Working with B2B clients on public relations initiatives, media relations (i.e., pitching stories to journalists to land earned media coverage) is an integral part of the gig. You talk with your client and come up with a story idea you just know will blow the right journalist away. You even … No Response to Your Media Pitch? Here Are 7 Noteworthy Options to Get Your News Published Read More ».

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More Trending

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Be certain, be specific and be clear: milestone judgment for liquidated damages

Practical Law Construction

Recent case law has shown how careful parties need to be when drafting a liquidated damages (LDs) regime. The case of Buckingham Group Contracting Ltd v Peel L&P Investments and Property Ltd provides yet another example of what can happen if there is any ambiguity in the drafting. This blog takes a closer look at this case. What happened? Buckingham was engaged by Peel under an amended JCT Design and Build contract, 2016 Edition to design and construct certain aspects of a plant for manufact

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5 types of workplace conflict—and how to deal with them

Agility PR Solutions

Employees face different types of workplace conflicts due to opposing ideas, personalities, beliefs, and disagreements. Disputes in the workplace are natural, as employees have different backgrounds and perspectives. The reason behind conflicts can be due to employees not following directives of superiors, non-cooperation, bypassing information, bullying, anger, and ineffective communication in an organization.

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A love letter to the Minneapolis Star Tribune

Communications Conversations

I know I’m a dinosaur. I’m one of the few every day hard copy subscribers of a newspaper in America. Specifically, we subscribe to the Minneapolis Star Tribune–one of just 103,000 people to do just that (probably less, I couldn’t find the exact number of 7-day-a-week subscribers). To be clear, this is not a cheap proposition.

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Study: How key industries drive Twitter conversations on the metaverse in unexpected ways

Agility PR Solutions

Newly released research from British metaverse tech firm Improbable finds that metaverse conversations on Twitter provide interesting insights into the expected and established industries that engaged early in exploring these new frontiers—but such conversations also reveal opportunities that await organizations and individuals to get unexpected visibility as they become first movers in their field to […].

Twitter 101
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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3 ways the internet can tarnish your reputation instantly

Axia PR

The internet allows for real-time fact-checking and questioning and can take pains to verify every statement you make. The internet has become an integral part of our lives: helping us connect faster and with ease, keeping a plethora of information at our fingertips, and allowing us to work in real time from anywhere. These are just a few of the internet’s many benefits.

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AI skills crisis may lead to wasted investments and stifled innovation

Agility PR Solutions

A new research report from business analytics firm SAS stresses that urgent action is needed to tackle an artificial intelligence skills crisis that is already stifling US productivity and innovation. The firm’s latest report, How to Solve the Data Science Skills Shortage, is based on a survey of decision makers from major US firms spanning nine sectors, including […].

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Recent PR and social media campaigns that have caught our attention

Prohibition

We’re back with another campaign round up, looking at our favourite campaigns from last month. Let’s take a look at the PR and social media campaigns that both caught our and the UK media’s attention! Quorn want ‘no more porkies’ from the government. It feels like we’ve had many years worth of news over the last couple of months, however Quorn provided us with some comedy respite following Boris Johnson’s leave from office in September.

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Brands are putting customer relationships at risk with reckless handling of customer data

Agility PR Solutions

New research from data-driven customer experience management (CXM) firm Merkle explores what’s behind the ongoing disconnect between the high marks brands give to the quality of the customer experiences they create versus the comparatively low grades awarded by consumers. The firm’s newly released Q3 2022 Customer Engagement Report (CER) highlights priority areas for CX, data, […].

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Brands Must Invest in Marketing Momentum

HMA Public Relations

Brands need marketing momentum to get through economic downturns, but convincing C-suite leaders to make the investment isn't always easy. Amanda Hill of PRGN partner agency Three Box Strategic Communications shares how to pitch PR to leadership in this post. Read more!

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Why do politicians use walk-on music?

Mark My Words

BBC News. Like many a political leader before her Liz Truss turned to pop music to make a big entrance at her annual party conference. It did not go down well with the band who created it – but why do politicians use music like this? And what does their choice of walk-on track tell us about them? There have been some bizarre choices over the years – Tony Blair once took to the stage to the angry sound of Seventies punks Sham 69.

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Global Business Leaders Congratulate Maxim Behar -PRWeek Award-Winner

Maxim Behar

Maxim Behar was congratulated by 50 business leaders from 25 countries, 5 continents for his recognition as Best PR Professional in Europe for 2022. The award was presented by the most prominent media outlet about public communications in the world PRWeek. Behar was selected as a winner by proven experts from the industry globally. Maxim Behar was surprised with a congratulatory video gatheringsome of the most prominent communications professionals and business leaders worldwide – colleagues, pa

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Pitches That Placed: How to Pitch Local News

OnePitch

On this week’s Pitches That Placed, we are highlighting a pitch that landed an on-air segment for Let’s Talk LIVE! on News Channel 8. Let’s see why this pitch worked: Let’s take a look at the actual pitch that placed: . Subject line: ATTN: Courtney & Leah- When Chic Brides Brunch x Let’s Talk Live Segment. Hello & Happy Monday? Courtney & Leah?!

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission