PRSay

APRIL 19, 2016

If I can get a conversation going with a provocative question on the right subReddit a day before the interview, I can drive more attention to my thought leader. Posting substantive comments with a link to the interview on the subReddit afterward will also drive engagement, traffic back to the site and reach.

Communications 79

Communications Pinterest Reddit Radio 79

Contently - Strategy

OCTOBER 25, 2023

Docalytics by Contently: For those utilizing downloadable assets like eBooks and whitepapers, Docalytics offers granular metrics and heat map visualizations. Alex and prospects like her are about to make a purchase decision, scrutinizing the overall value, pricing, and benefits of their shortlisted solutions.

Content Marketing 52

Content Marketing Tools Analytics Agency 52

Beyond PR

JANUARY 23, 2018

You never know when that media contact might reach out again for an interview or a quote, so be a good social neighbor and share those mentions. Infographics, reports and research are ideal because they provide real value to anyone writing content on the subject you’re an expert in. We want to establish our expertise in those fields.

Strategy 75

Strategy Media How To Infographics 75

Sword and the Script

DECEMBER 13, 2016

2) Interview your speaker before the webinar. Whether your primary speaker is internal or external, carve out time for a 30-minute interview. For example, you can interview them on topics adjacent to the focus of the webinar, or cover in-depth an aspect the speaker will only touch on during the webinar.

B2B 60

B2B Infographics Interviews eBook 60

Beyond PR

DECEMBER 19, 2016

as an offer, use this month to brainstorm the kinds of content — like an ebook, whitepaper, special report or discount — that people will gladly trade their email to get. You never know which notes you take from the event can become blog posts, videos, infographics or ebooks. If you’ve currently got nothing more than “sign up!”

Content Marketing 40

Content Marketing Marketing eBook Small Business 40

Sword and the Script

FEBRUARY 3, 2018

The UK team at LinkedIn took an underperforming ebook created by the US team, redesigned, polished it up with better creative and better title. For anyone that’s straddled the Atlantic Ocean in marketing, that a delicious piece of trivia for ‘marketeers’ from Jason Miller of LinkedIn in an interview with Kerry O’Shea Gorgone.

Content Marketing 62

Content Marketing Creativity Apparel Marketing 62

Waxing UnLyrical

APRIL 18, 2016

Influencer Engagement: 15 Ways to Fail & 25 Ways to WIN [eBook]. User-Generated Content Landmines to Watch Out For (Infographic). ” 3. How To Connect With Influencers: Q&A With Stacey Miller and Natalia Dykyj. 7 Pillars of Solid Influencer Marketing Programs.

Infographics 40

Infographics Analytics eBook Banking 40

Contently - Strategy

AUGUST 30, 2022

Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. For example, an educational video about how to interview your customers would be beneficial in the long term.

eBook 145

eBook YouTube Video Social Media 145

PR 20/20

MAY 23, 2017

Sign up for free ebooks, webinars and other resources (i.e. We tune into these podcasts: Conversion Cast ( @ConversionCast ): Led by Tim Paige ( @TimThePaige ), senior conversion editor at Leadpages ( @Leadpages ), Conversion Cast interviews one company per episode about a specific tactic they used to improve website conversions.

Resources 53

Resources Marketing SEO Engineering 53

Contently - Strategy

APRIL 9, 2024

The stats from a recent white paper you published find new life as a shareable infographic. A tutorial you invested tons of hours recording can be converted into an ebook your customers can turn to over and over again. For example, an educational video about how to interview your customers would be beneficial in the long term.

eBook 52

eBook Video YouTube Blogging 52

Critical Mention

MARCH 22, 2019

For example, if your company produced an eBook, at first you would promote the piece in its entirety, but throughout the next month or so you could use quotes and graphics from the eBook with the link to your resources page. Images, infographics, GIFs, and interactive videos can breathe new life into your content.

Social Media 62

Social Media eBook Infographics Media 62