Content Is the Key to Customer Engagement: How Innovative CMOs Put Content Marketing Solutions First
Contently - Strategy
OCTOBER 4, 2023
To find out, we conducted nine interviews with innovative CMOs to understand what role they see content playing in the marketing strategy. There’s usually endless potential to break down your content pillars into core topics and subtopics for eBooks, webinars, blogs, social campaigns, and so on. But what do our peers think?
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