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Landing Page Design: Rules of Thumb Your Boss Expects You to Know

Polaris

A landing page is a webpage that encourages visitors to your site to download a digital offer (an eBook, tip sheet or white paper) or sign up for a free trial, a webinar or an e-newsletter—all in exchange for leaving their contact information. Explain how to download (or register) for the offer. 3: Write a Compelling Headline.

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Met the Media: Ryan Gehm, Editor-in-chief at Truck & Off-Highway Engineering

Bianchi Biz Blog

I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines. A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show. Also, not providing relevant images or including a link to download them upfront can be frustrating.

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12 ways to produce a killer press release

Presspage

Surely everyone knows by now that stuffy, old-style press releases don’t cut it when reporters are busier than ever and newspapers want multimedia assets for their online editions. Write a snappy subject line for your email, says Elise Copps of Hamilton Health Sciences. Write snappily Use active voice, not passive.

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Almanac: Challenges and opportunities for public relations 2022

Stephen Waddington

Download a copy of the Almanac The Almanac is available in both a HTML and a PDF format. PDF download version HTML version. It’s also an issue of writing style. The UK’s regional print daily newspapers saw circulations fall by an average of 18% in the second half of 2020. You’d be welcome to join us.

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Royals will be ‘very concerned’ as Harry’s ‘sensational’ memoir Spare is revealed

Mark My Words

as an eBook, £20 as an audio download and £25 as a CD. Harry’s relatives could be faced with damaging newspaper headlines if the prince chooses to delve into the most controversial elements of royal life from the past decades. ’ The memoir, which is available to pre-order, will cost £28 hardcover, £13.99

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Dirty Data?….no!

The Resolution Blog

Was The Wall Street Journal categorised as an international title or a national newspaper? If you have a DA column for example, simply enter the number in the box, no need to write DA: 73 in the box. Did one person class The Scotsman as a national paper, another person classed this as a regional title? Did you log the URL of the piece?

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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. Download the 2018 Global State of the Media Report. I can write three articles in the amount of time I can shoot a video.”. Use Multimedia to Tell a Better Story.