Download How To Interviews Product Launch 
PR Fuel
FEBRUARY 25, 2022
Without that, people may not know your product even exists. Keep reading to learn more about how to write a good press release and how much it can do for your company! Use Statistics to Show Your Product’s Value. Then, they could drive reporters to their surveys and therefore, their products.
Onclusive
AUGUST 10, 2021
While you can find this out directly from them via interviews and surveys, it is also very important to let the past behavior data inform your strategy (what they say they will do is different from what they have actually done in the past). For example, a product launch article could be rewritten from the customer perspective.
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Contently - Strategy
APRIL 28, 2022
When you have a more comprehensive view of how your editorial calendar can influence different areas of the company, you’ll have a better understanding of how to adjust it whenever you need to. By aligning the goals with the content assets, it’s easier for executives to see how marketing will affect overall business goals.
Presspage
AUGUST 24, 2018
Most companies today provide website visitors with a downloadable media or press kit. Designed to summarize a business, product, or event, media kits are primarily utilized by journalists and are typically known as a “one stop shop” for media contacts when they need quick access to information. What is a Media or Press Kit?
Presspage
FEBRUARY 10, 2020
Here are some tips for how to make that happen: Get to the point. Instead of including a full press release, consider writing just a paragraph or two about why this story is right for their publication or website, and then offering an interesting spokesperson for an interview or invite the journalist to your event.
Business Wire
FEBRUARY 2, 2018
For PR pros, Facebook Live is a terrific way to supplement a product launch , to bring viewers to a hosted event , provide tips on how to maximize the use of your product , interview industry experts , provide market updates and more. Not sure how to start this? Implementation Tip!
Beyond PR
APRIL 27, 2016
Blog posts are a great way to candidly discuss everything from your brand’s excitement about an upcoming event to dropping hints about a new product launch at the show. Targeted email invites for demos or interviews are another place to promote your press kit link. Be creative when live-tweeting from the event.
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