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Why Your Methodology Can Make or Break Your Digital PR Campaign

Buzzstream

Within Digital PR there are different types of tactics and formats used for creating content, each designed to achieve links and brand mentions. These different digital PR tactics range from surveys, commentary and quick pieces of data analysis through to large scale interactive campaigns.

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Public Relations Objectives

Doctor Spin

Source: Journal of Communication 1 Botan, C., & Taylor, M. Journal of Communication, 54, 645–661. Source: Journal of Accounting and Economics 5 Brown, L., Journal of Accounting and Economics. Source: International Journal of Business Communication 9 Mishra, K., Public relations: State of the field.

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Beyond the Press: Navigating the Diverse Landscape of News Channels and Platforms

The Proactive Report

These platforms encompass everything from industry-specific newsletters to independent journalism collectives, providing in-depth coverage of topics often overlooked by larger publications.

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“We Still Need to Fight Misinformation and Disinformation”

Landis PR

Check out the Doubt It and Keep Truth Well campaigns by the Canadian Journalism Foundation. If you enjoyed this episode, please follow the PRGN Presents podcast in Apple Podcasts, Spotify, Google Podcasts, or any other podcast app. Fake news comes in many forms; from honest mistakes at one end to outright deception on the other.

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Barbara Rozgonyi Talks 2022 Sales Success Strategies on The Rainmaking Podcast with Scott Love

wiredPRworks

As a speaker, he delivers over 50 live keynotes annually and has delivered over 600 hours of virtual training presentations (webinars, video training, and audio presentations).

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AI Writes a Pitch

Buzzstream

It’s unclear exactly how these AI developments will impact the digital PR realm, but one thing’s for sure: Authenticity and authority are going to matter more than ever. We collected results from 500 Media professionals working in digital PR, journalism, digital marketing, and promotions.

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Is outsourcing social media right for you?

Lauri Pehar Borsh

Originally published on the Jaffe PR Blog on Jan 22, 2014. Jaffe PR is a complete Public Reputation resource, devoted primarily to law firms, legal associations and vendors to the legal market. Legal Brand Journalism™, including media relations and content development, is at the heart of our work for clients.