Digital PR, Education, Infographics and Media

Digital PR Strategy: Industry Insights and The Methods That Secure Coverage in 2021

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

Digital PR

Digital PR Industry Strategy Film

PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

Stuart Bruce

SEPTEMBER 14, 2015

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work. However, there are some interesting indications.

Digital PR

Digital PR Training Report Social Media

Ten Awesome Free Digital PR eBooks to Put on Your iPad Tonight

Rock the Status Quo

FEBRUARY 23, 2015

Just remember to make them educational, not just promotional! Freshen up your skills with metrics: CyberAlert created a wonderful resource called The 2014 Measurement Handbook for PR, Marketing and Social Media. Polish up your media relations smarts: BusinessWire’s 2014 Media Survey Results are very enlightening.

eBook

eBook Digital PR Handbook Content Marketing

The Anatomy of a Press Release: Types, Templates, and Examples

Buzzstream

FEBRUARY 9, 2024

A press release is an official statement or proclamation announcing news that provides relevant information to the media. But that is the job of the media you are trying to reach, and what the media needs is an informational source – a press release. Examples of assets include data, infographics, and videos, among others.

Examples

Examples Product Launch Data Report

PR Professional’s Guide to Content Marketing

5W PR

NOVEMBER 19, 2021

In this article, 5W PR CEO Ronn Torossian and others share tips on how executives can use a blog and other social media avenues to spark conversations and conversions, establishing themselves as a leader within their industry. Content marketing is not a novel phenomenon and has been used as a marketing tool by PR executives for years.

Content Marketing

Content Marketing Marketing Measurement Data

7 PR Blogs You Should Be Following

Critical Mention

OCTOBER 24, 2019

Adjusting to new trends is part of the business for PR professionals. Luckily, the internet provides many educational resources to them in the loop. While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs.

Blogging

Blogging Education Resources Creativity

15 White Hat Link Building Tactics That Google Loves in 2024

Buzzstream

FEBRUARY 9, 2024

(Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) I love some of the things I see from digital pr, it’s a shame it often gets bucketed with the spammy kind of link building. . Take Visual Capitalist for an example.

Google

Google Infographics Pitching Resources

SMART News Content

The Proactive Report

AUGUST 5, 2016

Over the past ten years the news media has been under a great deal of pressure. This has led to some major changes in how media relations is practiced. So while the core of news reporting and media relations is still the same, there are new ways to get earned media for your brand. For more Digital PR Tips s ubscribe here.

Reddit LinkedIn Social Media Pinterest

Pump and Dump: Fake Press Releases Crossing the Wire [PR Tech November]

Sword and the Script

NOVEMBER 9, 2021

Kroger’s investor-relations website automatically picked up the release, and media organizations including Bloomberg News published the information. PR Newswire is owned by Cision, which acquired the press release distribution service in 2015 for $841 million. PR tech startup Prophet partnered with PeakMetrics, according to PRWeek.

Software

Software Banking Technology Data

PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 2: Use social media for PR Social media platforms offer brands various options for affordable public relations campaigns , which provide solid results in raising awareness around your business entity or product offering — utilizing Facebook, Twitter, Instagram and LinkedIn just may do the trick.

Analytics

Analytics Content Marketing Measurement Advertising

Long-Form Content is King: 4 Studies Show the Power of Long-Form in Content Marketing [UML]

Sword and the Script

FEBRUARY 29, 2020

I was pretty good at media relations and I was confident I’d be able to turn things around. These backlinks are important to digital PR and marketing for two primary reasons. Backlinko found that “ list posts get an average of 218% more shares than how to’ posts and 203% more shares than infographics.”

Content Marketing

Content Marketing Study Analysis Marketing

BuzzStream Data: The Outperforming Outreach Tactics We Learned From Analyzing 12,000 Campaigns

Buzzstream

MAY 9, 2018

SEO Content Marketers – This type of outreach team blurs the line between traditional SEO and PR, using a range of tactics including blogger outreach, infographic placement, broken link building. Digital PR – Here, placement rates are very low in the initial outreach campaign, averaging one or two placements.

Data

Data SEO Groups Pitching

Can Twitter’s Decline be Saved With PR?

Rock the Status Quo

JULY 30, 2015

With this week’s announcement of Twitter’s declining growth and press speculation around its potential demise, I feel like I’m now also losing my best social media friend, too. Twitter is my favorite platform and the thought of it losing steam as a valuable social media tool makes me very unhappy.

Education

Education Social Media Twitter Content Marketing

How to modernize your PR team workflow – The Essential Guide

Frederik Vincx

DECEMBER 11, 2015

We see many PR teams trying to get a bigger piece by expanding their skills. They are adding owned media, paid media, and shared media to their traditional earned media offering. The issues we face in practice are well documented: measurement, media, paid, planning, and workflow.

How To

How To Software System Employee

Public Relations Today

Digital PR Strategy: Industry Insights and The Methods That Secure Coverage in 2021

PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

Trending Sources

Ten Awesome Free Digital PR eBooks to Put on Your iPad Tonight

The Anatomy of a Press Release: Types, Templates, and Examples

PR Professional’s Guide to Content Marketing

7 PR Blogs You Should Be Following

15 White Hat Link Building Tactics That Google Loves in 2024

SMART News Content

Pump and Dump: Fake Press Releases Crossing the Wire [PR Tech November]

PR on a Budget: 10 Tips for Smarter Spending and Better Results

Long-Form Content is King: 4 Studies Show the Power of Long-Form in Content Marketing [UML]

BuzzStream Data: The Outperforming Outreach Tactics We Learned From Analyzing 12,000 Campaigns

Can Twitter’s Decline be Saved With PR?

How to modernize your PR team workflow – The Essential Guide

Stay Connected