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To Improve Crisis-Response Plans, Bring in a Red Team

PRSay

Organizations are only as strong as how they respond in moments of crisis. This myopic mindset can shut out constructive feedback and imperil organizations — making it imperative to identify shortfalls in a crisis response plan before its flawed protocols become embedded in every level of the organization. Spark new ideas.

Crisis 161
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How Not To Get Cancelled: A PR View

ImPRessions - Crenshaw Communications

it posted beneath a clip of Heard referring to online harassment she’d endured on the platform. But the joke infuriated many TikTok users, including our very own Chris Harihar, whose tweet went viral. “Y’all think amber watches tiktok?” It was a pretty mild quip, and Duolingo probably thought it was a harmless way to be relevant.

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Analyzing First Responders In Crisis PR

ImPRessions - Crenshaw Communications

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. Five crisis PR first responses. The first statement in crisis response carries great importance, because it sets the tone for what will follow. Facebook dodges blame.

Crisis 136
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How Crisis Ready Will Help You Build An Invincible Brand

Melissa Agnes

As you may have heard, Crisis Ready: Building an Invincible Brand in an Uncertain World , is my new book – and I’m so excited that it’s finally available for you to preorder on Amazon ! When I set out to write Crisis Ready , the last thing I wanted was to write yet another (boring) book on crisis management.

Crisis 133
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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

User Experience (UX) refers to the overall experience people have while interacting with a product or service. Brand mentions refer to instances where an organization’s name, product, or service is discussed or referenced in media content. What are the Basics of Crisis Communication Planning? What is User Experience (UX)?

Viral 52
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Barbie dominates August brand coverage

NewsWhip

The article referred to Barbie getting near a billion dollars in ticket sales heading into its third weekend, making it one of the biggest movies of 2023 at the time, and in fact it has only continued to grow since then to become the biggest release of the year at the end of August. All in all, not a great month for Nike’s reputation.

Brand 78
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5 Steps to Becoming a Crisis Communication Pro

Melissa Agnes

Can any organization be a crisis communication pro? Being crisis-ready, crisis-intelligent, isn’t a mysterious quality that only a few people or organizations possess. So what would it take for your organization, your team, to be considered a crisis communication pro? Absolutely, why not? Prevent the preventable.