Melissa Agnes

MARCH 3, 2014

Twitter is the social media platform that dominates the dissemination of news, updates and discussions in a crisis. Twitter also reported that they had 54 million active users at the end of 2013. Twitter also reported that they had 54 million active users at the end of 2013. Crisis Communications'

Crisis Communications 258

Crisis Communications Crisis Communications Twitter 258

Melissa Agnes

AUGUST 7, 2014

I had a chance to be on Melissa’s podcast a few weeks ago to talk about some of the trends and challenges professors who are teaching crisis communications are facing today. Teaching a crisis class is not only an exciting opportunity for any professor to have (especially this one), it can be daunting to some as well. US Airways.

Crisis Communications 262

Crisis Communications Crisis Communications Exercises 262

Melissa Agnes

MARCH 13, 2014

By now, we’ve all heard of the terrible crisis Malaysia Airlines is facing with flight MH370 appearing to have vanished out of thin air with over 200 passengers and crew members aboard. So how is Malaysia Airlines handling this crisis? A Look at Malaysia Airlines’s Crisis Communications.

Crisis Communications 279

Crisis Communications Crisis Airlines Communications 279

Melissa Agnes

JULY 6, 2014

Welcome to episode #005 of The Crisis Intelligence Podcast, with Melissa Agnes and Karen Freberg. Put it this way: her midterm exam is going to be an actual crisis simulation! In this episode, Karen and I discuss: The social professor / educator: Risks and benefits for themselves as well as their students. How, you might ask?

Crisis Communications 265

Crisis Communications Education Crisis Communications 265

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. What causes a crisis to go viral?

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Melissa Agnes

JUNE 8, 2014

Welcome to episode #001 of The Crisis Intelligence Podcast with Captain Chris Hsiung and Shino Tanaka. When I think “crisis intelligence” I immediately think of the Mountain View Police Department in Silicon Valley. Follow Melissa on Twitter: @melissa_agnes. Follow Mountain View PD on Twitter: @MountainViewPD.

Crisis Communications 213

Crisis Communications Crisis Communications Banking 213

Melissa Agnes

JULY 27, 2014

Welcome to episode #008 of The Crisis Intelligence Podcast, with Melissa Agnes and Greg Power. In this age of social media and continual distractions, story telling is an art form that can help you be heard – and remembered – through the noise. Follow Melissa on Twitter: @melissa_agnes. Enjoy the listen!

Crisis Communications 220

Crisis Communications Crisis Communications Twitter 220

5W PR

AUGUST 16, 2020

The acceleration of social media has added to the challenges of crisis communications, an impact that a Pentland Analytics study says has doubled the impact on shareholder value. Social Listening. Communicate with empathy and compassion, meet all the needs of the media and make it a priority to remain accessible.

Crisis Management 88

Crisis Management Social Media Crisis Communications 88

Melissa Agnes

JUNE 19, 2014

Since the podcast on “ doing crisis communications right “, with Captain Chris Hsiung and Shino Tanaka, aired last week, I’ve received some really great follow up questions from listeners. Your follow up questions answered: Doing crisis communications right.

Crisis Communications 197

Crisis Communications Crisis Communications Community 197

Shift Communications

APRIL 11, 2018

Crisis communications is the opposite of traditional public relations and involves putting out a “ fire ” of some sort. There is often a tide of public and media opinion that follows. In most cases when a company is faced with a crisis they often mess up the initial response.

Crisis Communications 95

Crisis Communications Facebook Crisis Communications 95

Melissa Agnes

AUGUST 13, 2014

It worries me when crisis communication professionals are still advising their clients to avoid social media in a crisis. This article by Gerard Braud was brought to my attention on Twitter and I was left speechless as I read it. Fear will be your downfall, not social media.

Social Media 252

Social Media Crisis Crisis Management Crisis Communications 252

Cision

JULY 13, 2015

They can be relied upon to carry out their duties, which leads to the first point about crisis communication planning: 1. Identify communication crisis responders. He can be counted on to carry out the mission, the message, regardless of the social media fire’s size. He knows how to talk with the media.

Crisis Communications 120

Crisis Communications Crisis Communications Wikipedia 120

Cision

JUNE 20, 2015

When you listen to conversations about your brand on social media, take note of the frequency of negative comments and the topics associated with such sentiments. However, not every pessimistic tweet or Facebook rant should be treated like a major crisis. Prepare yourself for a social media crisis.

Social Media 120

Social Media Crisis Crisis Communications Media 120

Melissa Agnes

JANUARY 29, 2015

I speak and often write about the use of mobile technology for crisis communication and crisis management. We know that, in most cases, your organization’s website should be the official home base for your crisis communications. White paper: Dark Websites as a Crisis Communications Strategy.

Crisis Communications 154

Crisis Communications Mobile Google Crisis 154

Melissa Agnes

AUGUST 8, 2016

With the growing use of social media to follow brands, rather than navigating to the brand’s corporate website, should your corporate website still be used as your crisis communications home base? One you should aim to think through within your crisis preparedness. This is a good question.

Crisis Communications 100

Crisis Communications Corporate Crisis Real Estate 100

Sword and the Script

NOVEMBER 4, 2014

It may seem counterintuitive, but the ingenuity of deftly navigating the most difficult of binds goes to show PR is often as much about problem solving as it is communication. Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening.

Crisis Communications 116

Crisis Communications Creativity Crisis Communications 116

Axia PR

DECEMBER 10, 2022

As we close out 2022, we look back on the battlefield that has been PR and corporate communications for the past year. Lessons learned from the likes of Twitter, Expedia, and Del Taco showcase how savvy teams are leveraging old dogs and a few new tricks to keep their brands front and center in consumers’ minds.

Crisis Communications 62

Crisis Communications Communications Crisis Corporate 62

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2023

As Twitter (now X) declines, and newer social platforms like Bluesky remain exclusive or in beta mode, Meta’s Threads has emerged as a notable social destination for brand PR. Threads initially captured public attention with a rapid growth surge and the promise of being a less divisive alternative to Twitter.

B2B 170

B2B How To Instagram Reddit 170

Melissa Agnes

SEPTEMBER 28, 2014

Welcome to episode #017 of The Crisis Intelligence Podcast, with Melissa Agnes and Thanh Nguyen. Two years ago, Thanh was asked to head Garden Grove Fire Department’s social media accounts. Two years ago, Thanh was asked to head Garden Grove Fire Department’s social media accounts.

Social Media 220

Social Media Crisis Communications Media 220

Communications Conversations

APRIL 17, 2020

Those who went quiet and were going through the crisis communications playbook when it came to content on social channels. Steak Umms takes a (big) stand on Twitter. But, the brand’s decision to use its Twitter account as a voice of reason in a sea of disinformation during the oubreak was a bold one.

Social Media 198

Social Media Brand Branding Employee 198

Melissa Agnes

JANUARY 11, 2015

Welcome to episode #032 of The Crisis Intelligence Podcast, with Melissa Agnes and Daniel Noah. Often, within my speaking engagements, I use the National Weather Service as a great example of innovative communications in times of emergency. Follow Melissa on Twitter: @melissa_agnes. Connect with Melissa on LinkedIn.

Crisis Communications 100

Crisis Communications Crisis Strategy Wireless 100

5W PR

DECEMBER 7, 2020

However, predicting what lies ahead next year in social media may be a more slippery slope depending on the source. Here’s what social media management platform Hootsuite uncovered after surveying more than 11,000 marketers during the third quarter of this year and combining other gathered data. 78% said so.

Social Media 103

Social Media Trends Media Policies 103

Melissa Agnes

DECEMBER 14, 2014

Welcome to episode #028 of The Crisis Intelligence Podcast, with Melissa Agnes and Brigitte Stock. When this happens, the task of successfully managing the crisis becomes even more of a challenge. How social media impacts the need for cross-cultural communications in managing crises today. Running time: 1:03:03.

Crisis 210

Crisis Communications Crisis Management Crisis Communications 210

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” Identifying a PR crisis. SoMe = Facebook, Twitter, YouTube.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Shift Communications

OCTOBER 3, 2016

We were recently asked via Twitter: In recent months, many national tragedies have occurred. In the wake of these tragedies, what’s the appropriate social media behavior? If we were to stop our social postings for every event, we’d literally never be able to post on social media again. Christopher S.

Guidelines 158

Guidelines Social Media Media Crisis Communications 158

Melissa Agnes

MARCH 10, 2014

I recently had the opportunity to join an NYU graduate class in a Twitter chat on crisis communications. There is a ton of valuable advice in the following tweets – and it’s certainly reassuring to know that these students represent the future of PR and communications. Assess the Crisis Situation.

Twitter 212

Twitter Crisis Communications Crisis System 212

Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

Melissa Agnes

APRIL 10, 2014

By Judith Delaney, Attorney and member of Agnes + Day’s Crisis Intelligence Team. when a crisis happened it was common practice for an organization to withhold information, particularly if the information was incomplete or involved an organization’s Intellectual Property (e.g. Read: What is your Ideal Crisis Response Time?

Social Media 248

Social Media Crisis Crisis Communications Media 248

Melissa Agnes

APRIL 11, 2015

Welcome to episode #045 of The Crisis Intelligence Podcast, with Melissa Agnes and Curtis Midkiff. What has always fascinated me are their extreme capabilities in the use of social media for real-time emergency management. Tips for effectively filtering through the digital noise in a crisis or emergency.

Social Media 174

Social Media Crisis Management Crisis Media 174

Melissa Agnes

FEBRUARY 19, 2015

As I’m sure you’ve heard, Google and Twitter have reached a deal that will allow Google to once again index tweets in real-time. But what does this mean for your crisis management? Since Google indexes news in real-time, this can weigh heavily on your brand’s rankings both in and post-crisis.

Google 165

Google Crisis Crisis Management Crisis Communications 165

Melissa Agnes

MAY 16, 2015

Welcome to episode #049 of The Crisis Intelligence Podcast, with Melissa Agnes, Karen Freberg and Kristin Saling. They recently conducted a research study to determine the characteristics and attributes that make a good crisis communication message on social media. Subscribe to The Crisis Intelligence Podcast!

Crisis 162

Crisis Crisis Management Crisis Communications Study 162

Presspage

MAY 11, 2017

When a crisis hits, it is important for an organization to have a protocol in place. The protocol should not only focus on how to handle and cope with a crisis, but should also contain a clear communication flow. But if misused, things on social media can take a turn for the worse.

Social Media 79

Social Media Crisis Media Airlines 79

Melissa Agnes

SEPTEMBER 7, 2014

Welcome to episode #014 of The Crisis Intelligence Podcast, with Melissa Agnes and Chris Boddy. This unit will be manned 24/7 with an active social media presence. This episode of The Crisis Intelligence Podcast discusses: The Toronto Police Service’s new customer service program. Have a listen. Running time: 46:10.

Customer Service 227

Customer Service Crisis Crisis Communications Internal 227

Melissa Agnes

MAY 20, 2015

and I have to say that I’m pretty astonished at their lack of crisis communications since the oil spill occurred. Communication is key for successful crisis management. We’re in the 21st century and 21st century stakeholders demand regular communications throughout a crisis. Broken trust.

Crisis 154

Crisis Crisis Communications Crisis Management Twitter 154

Stuart Bruce

JULY 15, 2014

Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest public companies have not discussed their social media strategies in the past 12 months.

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

Burrelles Fresh Ideas

JANUARY 16, 2024

Information spreads rapidly through social media, websites, and other online platforms. Authenticity is crucial because misinformation or inauthentic communication can quickly damage a brand’s reputation. Social media has redefined the public relations landscape, making authenticity more critical than ever.

Crisis 84

Crisis Airlines Crisis Communications Social Media 84

ImPRessions - Crenshaw Communications

MAY 15, 2018

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. Five crisis PR first responses. In the wake of so many controversies, its communications has been slow and reactive. Facebook dodges blame.

Crisis 136

Crisis Privacy Airlines Facebook 136