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How to Turn Earned Media into Brand Endorsements

Critical Mention

Having said that, these three steps will help you prioritize how to work your earned media strategy and turn positive mentions into brand endorsements: . Step 1 – Learn How to Get Earned Media. Keep track of your earned media performance by monitoring sentiment analysis. Share Tweet Share.

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How to Get Around Paywalls with Licensed Content

Critical Mention

Early on in her career, she developed a passion for marketing, writing and anything within the communication field. During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family.

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Critical Mention 2021 Recap

Critical Mention

The Help Center has articles on how to create searches, how to build reports, how to create different types of alerts and more. The database-broadcast connection has strengthened Critical Mention’s all-in-one platform by allowing users to see cast and crew data for broadcast mentions through our Media Contact Database.

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Top 7 Communication Resources

Critical Mention

You’ll find webinars discussing how current events influence changes in communication and how to adapt to those changes. PR Week webinars also cover topics such as how to network, tips on managing your employees and how to increase productivity levels. The New Rules of Marketing & PR. Talk Like Ted.

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5 Steps to Creating a Strong Brand

Critical Mention

Originals have been seen across many streaming services and they’re a great example of how to reel in customers, so Peacock offering that in their own way is an excellent case in showing how to follow a successful blueprint and make it your own. Keep Doing What Works.

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10 Influencers Who Dominate Brand Promotion

Critical Mention

Fresh off of a FIFA Women’s World Cup win as well as a SheBelieves Cup win, Kelley O’Hara’s brand presence is at an all time high, and her social media posts and tweets show partnerships with top sports-related companies. More on @PlayersTribune @panerabread #PaneraPartner pic.twitter.com/8LXSUOc1lz. Jamie Oliver.

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4 Skills All PR Pros Should Have

Critical Mention

Success in the PR world translates to knowing how to deliver captivating media pitches, interactive campaigns, detailed press releases and more. PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Share Tweet Share.

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