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How Executives From Lyft, Postmates and Microsoft See the Future of Tech and Small Business

PRSay

A recurring discussion at the annual Smart Cities New York conference was how tech innovations have the capacity to improve both the lives of urban citizens and the work small businesses do — if people are ready to adopt them. “If local businesses are plugged into new technologies, it can help them grow,” he said.

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4 PR Lessons From the Houston Astros Cheating Scandal

PRSay

However, during a recent Spring Training press conference , Crane couldn’t get his story straight. While the Astros saga can obviously be understood as a failure of leadership — who greenlighted the sign-stealing efforts — and athletic integrity, it’s also a failure of PR management too. Be prepared to address the public.

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Suppliers Can Rev Up Auto’s Future at CAR MBS

Bianchi Biz Blog

Visibility, branding, PR and networking opportunities abound for automotive and mobility suppliers from July 31-August 3 at one of the North American auto industry’s top thought leadership events, the 58 th annual Center for Automotive Research’s Management Briefing Seminars. Click here for sponsorship/exhibit details.

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Pride Month in a Year of Loathing: Allies Needed

PRSay

At the community level, it looks like your neighborhood straight small business owner who employs several LGBTQ+ people in their business and offers them equal pay and access to opportunity with their straight counterparts.

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Improving PR Content Strategies

ImPRessions - Crenshaw Communications

With a clear set of marketing goals, the team can more easily determine what the content output will consist of and better show how content marketing can help meet business objectives. As with any PR or marketing campaign – leadership needs to know how it will impact the bottom line.

Strategy 159
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How Social Media Drives B2B PR

ImPRessions - Crenshaw Communications

Along with other thought leadership initiatives , sharing educational content on a consistent basis helps establish the company as an authority in its industry. By extension, business customers can also help one another. That’s where tech services that cater to small businesses, like Hubspot and Zendesk, have done a great job.

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New Webinar | 3 Marketing Trends to Track in 2018

wiredPRworks

Whether they’re entrepreneurs, startups, small businesses, associations or corporations, Barbara consults with her clients on ways to quickly achieve their marketing goals to increase visibility, attract leads, grow business, and click with crowds using power full social media, content marketing, and PR strategies.

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