Landis PR

AUGUST 23, 2021

Then there are some other overarching issues such as how companies keep up with demand, how they overcome disruptions, what kinds of technologies they are implementing and why and what they are doing to product people, product and plant. How will a second blow to already stressed-out supply chains impact the way today’s companies operate?

Meeting 69

Meeting Media B2B Transportation 69

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. Personas shouldn’t reflect the thoughts and beliefs of the company. This is where businesses falter.

How To 120

How To Tools Exercises Viral 120

Contently - Strategy

DECEMBER 5, 2019

There’s a common misconception that companies in conservative fields like finance, insurance, and healthcare have a harder time creating content. Companies in this space have a unique opportunity to build meaningful relationships with consumers. To capitalize on that opportunity, finserv companies allocated an average of $23.3

Financial 111

Financial Industry Report Insurance 111

Sword and the Script

JANUARY 14, 2017

Messaging ought to be an exhausting mental exercise – and one that needs refreshing from time-to-time. In a world where every company is a self-proclaimed “leading provider” saying your product is #1 is not a winning marketing or sales strategy. The output is clarity of mission, vision, similarities and differences.

B2B 60

B2B Pitching Survey Study 60

Sword and the Script

DECEMBER 13, 2016

The company said in an impressive report earlier this year, that more registrants will view recorded content days after the actual webinar. For internal speakers, where a webinar is just one more additional duty, an interview like this can be a helpful creative exercise for them as they develop a presentation.

B2B 60

B2B Infographics Interviews eBook 60

Cision

MAY 3, 2017

The media attention that companies get can positive or negative. Companies need to understand the buying habits of the brands but also the politics of their customers. Companies cannot lose sight of this. Our 2016 timeline infographic highlights some of the monumental challenges that affected journalists last year.

Brand 253

Brand Branding Government Ethics 253

Frederik Vincx

DECEMBER 11, 2015

This guide is intended as your roadmap for real change in your company. It is simple: participants first write their ideas without discussion on Post-it notes. Value demands are the work clients pay companies to do. It is the reason that the company is in business. Writing a blog post? It takes time.

How To 60

How To Software System Employee 60

MaccaPR

APRIL 14, 2015

One contact at a client company is convinced that a particular strategy is perfect, but a different contact at the same company demands that we focus on some other strategy. One recent intern applicant cited on her resume: “Revamped [Company]’s in-house social media strategy and increased engagement by 14 percent.”

Agency 48

Agency Real Estate Social Media Writing 48

Beyond PR

MAY 3, 2017

The media attention that companies get can positive or negative. Companies need to understand the buying habits of the brands but also the politics of their customers. Companies cannot lose sight of this. Our 2016 timeline infographic highlights some of the monumental challenges that affected journalists last year.

Brand 55

Brand Branding Government Ethics 55

Journalistics

APRIL 5, 2016

Do you have attractive, generic infographics to accompany your story that would work for the publishing environments the journalist is producing content for? How can you make your content more useful or appealing to a multimedia journalist? It won’t work and it might cause a negative reaction among some journalists.

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

Do you have attractive, generic infographics to accompany your story that would work for the publishing environments the journalist is producing content for? How can you make your content more useful or appealing to a multimedia journalist? It won’t work and it might cause a negative reaction among some journalists.

Media Relations 40

Media Relations Media Mobile Pitching 40