ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

PR, on the other hand, with its ties to reputation and crisis management, is thought to play a more defensive role, designed to protect the corporate brand. At the same time, they needed to make sure that their customers, employees, and communities heard from the companies behind the brands.

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Marketing Product Launch Corporate Viral 310

PRSay

JUNE 7, 2021

In today’s unforgiving media environment, decades’ worth of arduous work to build a strong reputation can be destroyed in less than a week. For example, a company might hire a “white hat” hacker to intentionally hack into its IT infrastructure and flag weak spots. Spark new ideas.

Crisis 152

Crisis Exercises Crisis Communications Reputation 152

ImPRessions - Crenshaw Communications

JUNE 26, 2019

But when should the CEO of a major company serve as its public spokesperson? Forty-four percent of 210 CEOs surveyed said their most important communication goal for 2019 was to sell the company’s products and services, and 60% said they were unlikely to speak out about any social issue. Here are some of the most common. .

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

Prohibition

JANUARY 24, 2022

The basics of good crisis communications are the same for every company. Crisis communications are key in today’s interconnected social media world. What causes a crisis to go viral? Prohibition PR is a full-service agency specialising in crisis communication, reputation management , and strategic messaging.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Prohibition

DECEMBER 9, 2021

Brands and businesses know how important it is to protect their reputation. In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

PRSay

DECEMBER 18, 2019

Fewer than 24 hours later, the Twitter brouhaha would expand into a sprawling crisis for the NBA’s relationship with China and its reputation at home. In a sign that the investment was in jeopardy, several Chinese companies suspended operations with the Rockets and the NBA. Basketball fans protested at preseason games.

Corporate 81

Corporate Crisis Management Crisis Government 81

Melissa Agnes

NOVEMBER 10, 2014

Let me throw three common crisis scenarios at you and you can reflect on whether or not your team is prepared for each of them – and don’t assume you know the answer, actually go and find out! Do you have a cyber-investigation company on speed dial? Who does your company newsletter get distributed to? Operations.

Crisis 203

Crisis How To Exercises System 203

Critical Mention

SEPTEMBER 19, 2018

Whether you’re a Fortune 500 company or a one-person operation, if you don’t know what’s going on with your competition, how do you begin to keep up? Media monitoring has become an excellent way for companies to track coverage, interact with their customers and target a specific audience.

How To 61

How To Media Crisis Crisis Management 61

Prohibition

JANUARY 14, 2022

What is a PR Crisis? A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A crisis could be triggered by an accident, a serious error, or an inappropriate action. What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

ImPRessions - Crenshaw Communications

APRIL 25, 2017

At least one company learned something about PR and reputation from the United Airlines fiasco earlier this month. But most of the images, which quickly went viral, showed a deeply distressed mother of twin toddlers, sobbing openly, as the flight attendant shouts down another passenger who comes to her aid.

Airlines 136

Airlines Crisis Viral Reputation 136

Melissa Agnes

NOVEMBER 10, 2014

Let me throw three common crisis scenarios at you and you can reflect on whether or not your team is prepared for each of them – and don’t assume you know the answer, actually go and find out! Do you have a cyber-investigation company on speed dial? Who does your company newsletter get distributed to? Operations.

Crisis 100

Crisis How To Crisis Management Exercises 100

Cision

MAY 12, 2017

Earlier, paid ads were displayed on the right-hand side of the organic search results and used by SEO team of digital PR company to push up certain pages in Google Search through paid option. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. Google Fact Check.

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Google Digital PR Mobile SEO 259

Reputation Us

APRIL 12, 2017

The speed and “viralness” of this week’s news puts the importance of prompt communication at the forefront. Regardless, this unique controversy has made me hit the pause button to remind businesses of all sizes of how to prepare and respond to a crisis in today’s viral media world. ADDRESS AND MOVE ON!

Crisis 74

Crisis Airlines Viral Corporate 74

Prohibition

JULY 10, 2019

The clothing-retail company featured a young black boy wearing a hoodie which read “Coolest monkey in the jungle”. The company reacted by sending out their first apology a day after the image was noticed. Some critics even went as far as to call for a company boycott, with #BoycottGillette making the rounds on social media.

Fashion 75

Fashion Telecommunications Crisis Training 75

Presspage

MAY 11, 2017

The question remains – will using social media in crisis communication deliver you an advantage? A viral meme, video, or a tweet can appear instantly on the Internet. When a crisis occurs emotions can run high, which can make it difficult to manage online sentiment. The thin line between positive and negative.

Social Media 79

Social Media Crisis Media Airlines 79

Konnect Agency

APRIL 20, 2021

Being slow to react to a crisis can be viewed just as unfavorably as not responding at all or providing a rushed response that lacks detail. Thus, having a prepared crisis communication plan is critical for every company. So what is crisis communication?

Crisis 52

Crisis Brand Branding Crisis Communications 52

NewsWhip

NOVEMBER 2, 2021

CEO Paul Quigley invited NewsWhip’s Head of Research, Benedict Nicholson on the show again as a guest, after graciously hosting the August and June editions of the show, to discuss different types of brand crises mentioned within the company’s recent Crisis Q3 2021 report. Rising audience-side misinformation.

Crisis 78

Crisis Brand Branding Airlines 78

NewsWhip

MARCH 31, 2021

I mean, certainly even with a NewsWhip when it comes to tracking how stories start to go viral, seeing how that content is being engaged and shared. We’ve spoken with some companies and we work very closely with some where what they’re doing is they’re getting the publisher analytics directly.

Advertising 131

Advertising Advertising Data Reputation 131

Beyond PR

MAY 12, 2017

Earlier, paid ads were displayed on the right-hand side of the organic search results and used by SEO team of digital PR company to push up certain pages in Google Search through paid option. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. Google Fact Check.

Google 64

Google Digital PR Mobile SEO 64

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

PRSay

OCTOBER 5, 2021

When Drew Herdener joined Amazon in 2003, the company was evolving from its early successes as an online bookseller. In his role as a consumer PR manager, he was helping spread the word on new product groupings such as sporting goods and baby essentials. “In A facts-first approach to crisis management.

Employee 214

Employee Leadership Crisis Management Viral 214

Cision

DECEMBER 4, 2017

United Airlines came under fire for forcefully dragging a passenger out from the overbooked flight number 3411 as a video recording of the incident went viral on social media. As a result, the company and Munoz, both came under intense criticism. Fortunately, the GitLab team had already rolled out a crisis management plan.

Crisis 271

Crisis Brand Branding How To 271

Cision

JULY 5, 2016

Our talented leadership team—among the best with whom I’ve ever worked–also positions us well to serve clients, both proactively and reactively, in building, strengthening and defending their reputations. Second, companies are often inconsistent with their marketing efforts. What are the biggest marketing mistakes brands make?

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Nonprofit Crisis Viral Groups 227

NewsWhip

JUNE 23, 2021

And as a company, what we’ve done at Kivvit is we’ve done a couple of things really important. I almost viewed the technology as the easier part, because there’s so many great different companies that are available to you and different tools on the market. It doesn’t work that way. That would make it too easy.

Data 78

Data Media Analytics Energy 78

Flatiron Communications

MAY 29, 2015

” In the PR world, and specifically when grappling with the forces driving the rise and fall of reputations, one might find these equations instructive. Mainstream media soon weighed in with day-glowing company profiles: Bloomberg “What’s Next for Lilly Pulitzer? Photo: via Forbes.com.

Retail 28

Retail Fashion Policies Employee 28

NewsWhip

AUGUST 11, 2021

These groups, factions, or narratives can be researched through analyzing viral narratives (the stories being shared), looking at where these spread (social accounts), and then discerning wider stories and beliefs. Detractors and critics are part of your reputation landscape too. So it goes. Detect and quantify misinformation fast.

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Brand Branding Groups Data 78

Norton's Notes

JULY 26, 2017

I speak a lot to student and marketers alike about social media crisis management as I believe it can have a huge impact on a brand’s reputation and share price if you get it wrong. I did that because I like to see how companies have dealt with challenging situations and how they played out.

Social Media 49

Social Media Airlines Media Viral 49

Flatiron Communications

NOVEMBER 28, 2018

The story was aptly titled “Delay, Deny and Deflect: How Facebook’s Leaders Fought Through Crisis.”. After six months of reporting for which five Times journalists interviewed more than 50 people in and outside of the company, it was clear that Facebook?—?and disregarded the core tenets of crisis PR. Its verdict: FAIL.

Facebook 44

Facebook Public Affairs Crisis Crisis Management 44

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

Here’s our list for the top stories that damaged brand reputations, wrecked careers, and kept media and PRs working overtime. The communications lessons, on the other hand, will be covered in crisis management classes for many years. He retired in October, and Wells Fargo is still grappling with the reputation impact.

Banking 202

Banking Pharmaceuticals Crisis Management Journalism 202