Waxing UnLyrical

JUNE 21, 2013

Pitching journalists on Twitter. If you are a regular here at #WUL, you’ll know that I created the hashtag #measurePR and founded and curate a chat of the same name, focused on PR (and social media) measurement. Live-tweeting from events, using a hashtag that has been set up for the event, or creating one from scratch.

Twitter 98

Twitter How To Pinterest Tools 98

Flatiron Communications

JANUARY 14, 2015

Even so, as someone who has made a career and still plies the “earned media” trade for a range of clients, I get the heebie-jeebies when a prominent journalist from a highly sought-after business news site quips during a recent Publicity Club of New York luncheon that he “hasn’t written a story pitched by a PR person in years.”

Media 28

Media Journalism Social Media Mobile 28

Cision

MAY 18, 2017

There is no better story to illustrate the power of social listening to generate business. The fact that this incident happened many years ago—and social media usage has grown exponentially since then—hint at the fact that social conversations that can generate leads are everywhere. Social Conversations Aren’t So Random.

How To 198

How To Instagram Social Media LinkedIn 198

Buzzstream

DECEMBER 20, 2023

Moz – Measuring Site or Page Authority Moz is a mainstay in the SEO community and has created widely recognized, industry-standard link metrics known as Domain Authority (DA) and Page Authority (PA). Contact Information: Buzzstream can instantly scan the site for contact information like email or social media.

Tools 71

Tools SEO Analysis Google 71

Buzzstream

DECEMBER 20, 2023

Moz – Measuring Site or Page Authority Moz is a mainstay in the SEO community and has created widely recognized, industry-standard link metrics known as Domain Authority (DA) and Page Authority (PA). Contact Information: Buzzstream can instantly scan the site for contact information like email or social media.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Moz – Measuring Site or Page Authority Moz is a mainstay in the SEO community and has created widely recognized, industry-standard link metrics known as Domain Authority (DA) and Page Authority (PA). Contact Information: Buzzstream can instantly scan the site for contact information like email or social media.

Tools 62

Tools SEO Analysis Google 62

Beyond PR

MAY 18, 2017

There is no better story to illustrate the power of social listening to generate business. The fact that this incident happened many years ago—and social media usage has grown exponentially since then—hint at the fact that social conversations that can generate leads are everywhere. Social Conversations Aren’t So Random.

How To 57

How To Instagram Social Media LinkedIn 57

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. In Traditional PR we’re conditioned to view the media and academics and authors as thought-leaders. Pitch bloggers.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. In Traditional PR we’re conditioned to view the media and academics and authors as thought-leaders. Pitch bloggers.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. In Traditional PR we’re conditioned to view the media and academics and authors as thought-leaders. Pitch bloggers.

Digital PR 100

Digital PR Analytics SEO Measurement 100

Communications Conversations

NOVEMBER 20, 2017

I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels. Also, social media.

Meeting 0

Meeting Social Media Employee Pinterest 0

5W PR

MAY 6, 2019

Pitching to journalists. Lists can help keep track of a growing collection of potential evangelists, community leaders, and influencers in your field, one that expands as you keep tabs on who is regularly participating in conversations around specific keywords and phrases. Here are some ideas: Using Twitter Lists Strategically.

Twitter 68

Twitter Tools Publicity Pinterest 68

Rock the Status Quo

FEBRUARY 9, 2015

Building Personal Brands As Part of Your Digital PR Strategy As PR professionals, we all tend to focus on corporate news, churning out those press releases and madly pitching… but how often are we focusing on individuals within the company and building their personal brands? What’s the biggest challenge of this tactic?

Corporate 100

Corporate Leadership Brand Branding 100

Communications Conversations

OCTOBER 16, 2017

When I was young and ruthless, I asked Dave if I could help his agency – then called Mona Meyer McGrath & Gavin – pitch the Bachman’s garden center chain as a retail client. Isolation is death, and being active in Minnesota PRSA is one way to help nurture a warm community of PR pros.

Agency 113

Agency SEO Social Media Pinterest 113

Journalistics

MARCH 2, 2013

No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses. Third, Social Media Experience. First, Writing Skills.

Pinterest 52

Pinterest Writing Interviews Social Media 52

ZudePR

JUNE 6, 2016

Let's Hear From Those 28 Highly Productive Communicators #1: Ana Hoffman (San Francisco, US) Ana is the founder of Traffic Generation Café. She is a social media, SEO, Internet marketing and blogging consultant. My two biggest daily challenges are social media and reading. Social media is the obvious one as well.

Writing 114

Writing Social Media SEO Blogging 114

prTini

SEPTEMBER 22, 2016

That you can be the perfect Pinterest mom, the fitness guru, the high performing careerist, and the committed community advocate—all at the same time. We see people’s curated social media feeds, and it’s so easy to build this picture of the perfectly balanced, high achieving woman that seems to be everything that we’re not.

Pinterest 28

Pinterest Journalism Meeting Energy 28

PR Conversations

JULY 5, 2017

From social media management to crisis communications, content is king. And communicators are presented with a daily challenge to produce captivating, attention-grabbing texts. Developing social media marketing policies. Some companies allocate budgets for promotion on social media.

Infographics 63

Infographics Corporate Policies Reputation 63

Stephen Waddington

FEBRUARY 12, 2019

A n essay about the impact of the internet on corporate communication, marketing and public relations over the past 20 years. billion use social media. This is data from We Are Social’s Digital 2019 Global Digital report. Pinterest has posted strong growth in visual imaging. The global population of the world is 7.7

Publicity 79

Publicity Community Pinterest Reputation 79

Stephen Waddington

NOVEMBER 19, 2017

This is an article and deck about the outlook for public relations and social media in 2018. It’s an issue that she’s sought to promote over the past two years through the #FuturePRoof community. The quarterly data published by social media platforms tells the story. 3 Social media matures.

Publicity 164

Publicity Ethics Data Community 164