Sword and the Script

AUGUST 1, 2023

This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. A code of ethics isn’t a bad idea. It makes sense. Pitching problems. Reliable sources.

Software 122

Software Pitching Ethics Privacy 122

Communications Conversations

MAY 3, 2016

For this year’s list, I approached a number of profs via Twitter–easiest way for me to do it (big thanks to Karen Freberg for compiling a great list of PR profs on Twitter). Bobby is poised for a career in corporate communications. Finally, she has had her had her personal work featured in award-winning publications.

Sports 0

Sports Leadership Internal International 0

PR Conversations

OCTOBER 27, 2023

For example, the Brookhaven National Laboratory , on Long Island in New York, found that community groups disagreed with each other about whether the laboratory should restart a nuclear reactor after it leaked radioactive waste into the ground water. Basically, he didn’t think anyone could change the “image” or “reputation” of Nigeria.

Reputation 52

Reputation Social Media Internal International 52

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 189

Marketing Content Marketing Data Social Media 189

Prohibition

FEBRUARY 1, 2024

We know it can dramatically improve processes offering an efficient way to distribute and create content, personalisation and accessibility but many concerns around authenticity and ethical considerations remain. On the other hand, for smaller start ups with limited resources, the initial costs of such tools may pose financial challenges.

Social Media 62

Social Media Trends Media Guidelines 62

Sword and the Script

DECEMBER 26, 2023

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. Whitt , Author, ‘ PR Lessons Learned Along the Way’ 7.

Writing 192

Writing Communications Marketing B2B 192

Cision

OCTOBER 14, 2015

Many of these sites have active communities of commenters, creating another opportunity to engage. For example, when the Financial Times and Bureau of Investigative Journalism collaborated on a study of European Structural Funds, the full investigation took nine months, 12 journalists and one full-time programmer. More data journalism.

Journalism 120

Journalism Trends Local Print 120

Newsfile

JANUARY 30, 2024

Other platforms like X (formerly Twitter) and LinkedIn will continue to be of importance as more people and businesses strive to establish themselves as industry thought leaders. ROI: Financial return compared to PR costs. This approach isn’t just good ethics; it’s good business.

Trends 105

Trends YouTube Video Social Media 105

MaccaPR

NOVEMBER 30, 2017

To start, the launch of 'Fearless Girl' by agency McCann New York for its financial client, State Street Global Advisors (SSGA), generated 4.6 billion Twitter impressions, over 215,000 Instagram posts and a 379 percent increase in SSGA’s share of voice in the first month. More metrics, eh?

Marketing 76

Marketing Consumer Measurement Viral 76

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. I won’t be predicting that Whisper is the next Twitter or Snapchat is the next Facebook. We’ll look at ethics and governance. It’s 86% for Twitter, 98% for Instagram or 100% for Snapchat.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

PR Conversations

MAY 3, 2016

Following the financial crisis in 2008, management thinkers and others have rightly questioned the role of business leaders in society. Often fingers point at business schools, regarding their failure to incorporate ethics into programmes. By Dr Kevin Ruck. In addition, governance is back in the spotlight. risk analysis.

Employee 40

Employee Leadership Communications Internal 40

PR Conversations

APRIL 21, 2016

To wit, including ethnic diversity and values, physical and mental health challenges and sensitivities, generational accommodation, and so on—embracing and respecting the human spectrum in its entirety within workplaces and communities at large, rather than marginalizing or patronizing with messaging and tokenism.

Employee 40

Employee Internal International Corporate 40

Stephen Waddington

DECEMBER 5, 2018

There shouldn’t be a barrier between the press office and the digital team - media relations people should be running blogs and engaging with journalists via social forms of media such as Twitter,” said Alex Singleton, author of The PR Masterclass. Practitioners have a responsibility to work to ethical standards.

Media Relations 115

Media Relations Media Print Newspapers 115

Stephen Waddington

DECEMBER 15, 2021

We’ve used some of the noisiest conversations in our community of practice as our guide. Value of the environment - The Economics of Biodiversity: The Dasgupta Review by Sir Partha Sarathi Dasgupta describes how free markets driven by financial metrics are damaging the natural environment by failing to place a value on natural assets.

Publicity 128

Publicity Government Guidelines Facebook 128

NewsWhip

FEBRUARY 26, 2021

Its cross-cultural insights are widely cited in media outlets such as The Financial Times, The Wall Street Journal, The New York Times, The Economist, Fortune, Forbes and others. You can follow Tonia on Twitter at @tonia_ries. And we saw a spike in engagement with trusted sources early in the pandemic, both on Facebook and on Twitter.

Brand 78

Brand Branding Media Government 78