prTini

SEPTEMBER 19, 2014

3 Social Media Measurement Tips to Improve Click-Through Rates. Why It Takes A Crisis To Get Women In Leadership. The Power of Social Storytelling. Want more PR case studies delivered directly to your inbox? Industry Groups Release Wikipedia ‘Manual’ for PR Pros. The Secret Art of the Follow Up Email.

Tools 50

Tools Wikipedia Case Study Marketing 50

PR 20/20

SEPTEMBER 17, 2019

Experiential storytelling. The only conference where marketers, sales and leadership teams get aligned on digital and ignite true business transformation.”. You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.”.

Conference 97

Conference Marketing Case Study Content Marketing 97

PR 20/20

NOVEMBER 30, 2022

Graphic designer / visual storyteller. Studies show that only 23 percent of employees feel they receive the right amount of recognition for their work, while only 19 percent of managers say recognition is a priority at their workplace. Or, publish a formal case study and use the asset in both marketing and sales efforts.

Marketing 52

Marketing Technology Internal International 52

Beyond PR

AUGUST 22, 2017

While Game of Thrones is undeniably a high fantasy tale, fans connect with it on such a passionate level because apart from the beautiful scenery and mystical beings, the storytelling is spectacular. If you don’t have an end game in mind, how will you determine what actions to take or know how to measure success?

Strategy 74

Strategy Trade Shows Case Study Course 74

ImPRessions - Crenshaw Communications

JULY 10, 2019

That makes sense; persuasion is fueled by artful storytelling, and despite the growth of video, many stories are still told through the written word. PR writers often help write case studies used on the company’s website, and if the customers or accomplishments are high profile enough, can be pitched to reporters as a success story.

Case Study 231

Case Study Writing Pitching SEO 231

Contently - Strategy

NOVEMBER 8, 2023

Blog Posts: Blog posts are a timeless medium that continues to engage audiences through informative narratives and thought leadership while also boosting SEO rankings and brand awareness. Videos: Videos captivate audiences with dynamic visuals and auditory experiences, appealing to those who prefer immersive storytelling.

B2C 52

B2C Case Study B2B Content Marketing 52

Presspage

JANUARY 23, 2024

Storytelling is a powerful tool that can establish an emotional connection between a company and its investors. Moreover, communicating a long-term vision and strategy through storytelling provides investors with a roadmap, reinforcing a shared understanding of where the company is headed and how it plans to get there.

Communications 78

Communications Infographics Financial Storytelling 78

MaccaPR

FEBRUARY 23, 2016

Corey duBrowa, SVP of Global Communications at Starbucks, says that 2015 was the year of the “ Democratization of Storytelling.” But I feel that the term “storytelling” has become a cliché. Yes, it describes what PR professionals do, but it also encompasses such a vast landscape that it’s hard to know what “storytelling” means anymore.

Storytelling 48

Storytelling Corporate Case Study Measurement 48

Cision

MAY 21, 2015

Learn their approach to strategy, operations, measurement, staffing and more. He’ll also show you what’s working for other business writers by bringing you real case studies from the field. We talk to real people doing real work in content marketing, representing some of the world’s best brands. 20) Mack Collier.

Social Media 120

Social Media Marketing Pinterest Media 120

Beyond PR

DECEMBER 5, 2017

Implementing an A/B segmentation to strategically distribute blog content over the wire, PhRMA was able definitively to measure the impact Cision Distribution by PR Newswire had on driving traffic to their blog. Case Studies. Case studies and success stories are the top content for buyers because they convey peace of mind.

Infographics 72

Infographics Case Study Video Survey 72

Stephen Waddington

DECEMBER 15, 2021

Carbon as a metric - PR practitioners must measure carbon in the rush to address ESG concerns as a report suggests that the UK is woefully unprepared for climate risk. It covers content, media, influencers, and events and is packed with practical tools, advice, and case studies.

Publicity 128

Publicity Government Guidelines Facebook 128

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. The leadership and vision provided by early public relations professionals was squandered. Engagement with news brands online is messy and tricky to measure.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

DECEMBER 15, 2020

Efficient marketing execution and measurement. Getting unbiased, raw opinions from product users before buying is as important in the buying decision as website content, logos, case studies and demos. Podcasts are great for the delivery of credible information and analysis, and storytelling. Marketing predictions.

Marketing 169

Marketing Employee Content Marketing Training 169