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A Dummies Guide to Digital PR

5W PR

In the world of public relations, digital PR refers to the online marketing strategy utilized by businesses to increase their online presence and boost their brand. Digital PR is a powerful tool capable of boosting a brand’s online presence and visibility. Digital vs. Traditional.

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Why Your Methodology Can Make or Break Your Digital PR Campaign

Buzzstream

Within Digital PR there are different types of tactics and formats used for creating content, each designed to achieve links and brand mentions. These different digital PR tactics range from surveys, commentary and quick pieces of data analysis through to large scale interactive campaigns.

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Digital vs. Traditional PR – Overlaps and Distinctions

5W PR

As more consumers are spending more time online and on social media, digital PR has become a necessity for most brands. For many, though, the jump from traditional PR to digital PR has come with some confusing and challenging hurdles. One of the first benefits is the larger audience.

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5 reasons to work at PressPage

Presspage

Our pro-active Customer Success team ensures our clients get the best results from their digital PR efforts. Our Development team leaves no stone unturned in making sure the platform is second to none and is future proofs the workflow and ROI of many PR teams. The best thing, we have a great relationship with our clients.

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PR Tips and Hacks for a Small Business

The Proactive Report

That means that the people you come in contact with – in person or online – will already know who you are and have an affinity for your brand. PR fills up the top of your sales funnel. It does this with great content, brand stories and by building trust. All these actions are PR functions. Refine your brand “story.”

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From Jetpacks to Big Yellow Boots – It’s Campaign Round Up Time

Prohibition

The art collective is quickly making a name for itself as an out-of-the-box brand in a space that’s difficult to do so. Located in the Aoraki Mount Cook National Park, the full-sized pitch was constructed at the base of the mountains – creating the most beautiful backdrop for the beautiful game.

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Four reasons why influencer marketing is starting to grow up

Prohibition

Influencer marketing has been around for the best part of a decade now and initially, it wasn’t clear how big of an impact it was going to have on both brands and consumers. The internet can be a very crowded market and a well thought out, carefully constructed approach is needed to cut through the noise.