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The Importance of the ADA, Internally and Externally

5W PR

The law made it illegal to discriminate against individuals with disabilities in employment, transportation, public accommodations, and other areas of life. External Benefits For businesses, brand image and reputation are crucial factors that can make or break success. But they also have significant internal benefits.

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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. First, align the expertise of brand executives in attendance with the news beats and interests of your media targets. Consider The Impact on Local Communities.

Media 294
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Podcasting 2.0 & Web 3.0 with Jennifer Navarrete on Growing Social Now

wiredPRworks

Get transported to the future today with Jennifer Navarrete, aka @epodcaster, and Barbara Rozgonyi, two Social Media Club chapter founders who met via Chris Heuer and Kristie Wells. Her career as a podcast producer, social media strategist, conference organizer, speaker, and community builder well prepared her to recognize the impact Web 3.0

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2023 Detroit Auto Show Offers New Engagement Opportunities for Automotive & Mobility Suppliers

Bianchi Biz Blog

According to show officials, the 2023 event has garnered strong support from Ford, GM and Stellantis – with all three committed to participating with their full brand portfolio. Brand-specific tracks from Jeep, Ram and Ford will return, along with new experiential activations.

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Lionesses now worth millions in sponsorship, say PR experts

Mark My Words

The Guardian The Lionesses are poised to increase their sponsorship value tenfold after their win on Sunday, PR experts have predicted, with individual players likely to secure lucrative brand deals and endorsements worth millions of pounds. Another 87,192 fans saw them live at Wembley stadium.

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Meet the Media: Vesna Brajkovic, Managing Editor of Heavy Duty Trucking & TruckingInfo.com

Bianchi Biz Blog

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. At the time, I didn’t find a lot of industry coverage on drone usage in this application, and it was all so brand new to me.

Meeting 81
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Meet the Media: Erica Schueller, Editorial Director, Commercial Vehicle Group at Endeavor Business Media

Bianchi Biz Blog

The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes.

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