Brand Print Viral YouTube 
Contently - Strategy
NOVEMBER 3, 2021
When a brand is behind a story, there’s bias involved. I treat every story as a valuable source of information for readers—and a valuable gateway to a brand.” Whether I’m penning a reported piece, ghostwriting, or composing a blog post for a brand, there are a few fact-checking measures I always take.
Cision
NOVEMBER 24, 2015
Forty-five percent of executives think it’s okay to share other brands’ information as either digital or print paid content. After he sent a takedown notice, the website took down the photo and updated its post, however, the photographer alleges the photo had already spread virally to other websites without proper attribution.
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MaccaPR
SEPTEMBER 3, 2014
Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. ” So, how obvious should your logo and branding be during a GUINNESS WORLD RECORDS event?
Mark My Words
MARCH 6, 2018
It shouldn’t surprise us that brands have attempted to make money from outrage. This week, Centre Parcs announced that it would be joining an increasing number of brands – Lego, Paperchase, the Southbank Centre – who have chosen to stop advertising in the newspaper. Needless to say, the gallery had to order more prints.
Cision
NOVEMBER 21, 2017
With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. And while this may seem obvious, depending on your brand’s priorities there is a lot to consider. Use past media mentions to understand the keywords that are being used to talk about your brand.
Mark My Words
FEBRUARY 23, 2018
Eminent columnists – many of whom would not be seen dead with a Waterhouse print- wrote powerful condemnations. It shouldn’t surprise us that brands have attempted to cash in on the offence economy. Needless to say, the gallery had to order more prints. In any case an outcry erupted. Indeed the truth is far more boring.
MaccaPR
MARCH 2, 2017
Where can public relations and marketing pros like you learn the best and worst times and days of the week to post branded content to Facebook or Twitter? How to reap the benefits – and avoid the pitfalls – of working with bloggers and YouTube influencers? How to Partner with YouTube Influencers: Tips for Success ”.
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