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PR Interviews: Heather Baker Editor of the B2B PR Blog

Norton's Notes

As you are probably aware over the last few months I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The first interview was with Arik C. Too many things, from coffee and animals to ballet and travelling. What are you passionate about?

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Is Good Health the Key to Success in Life and Business?

wiredPRworks

Let’s find out in the latest episode of Growing Social Now as Barbara Rozgonyi interviews her friend, and wellness expert, Shawna Coronado. Tune in for a spicy interview that will perk up your wellness – and your business – with tips and strategies from a master marketer! About Shawna Coronado.

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PR Interviews: Michael White Lansons

Norton's Notes

I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The concept of these interviews is that I ask each practitioner 20 questions about themselves and they give us a brief glimpse into their working lives and what makes them tick. I’m a published poet.

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Legal Marketing and Snake Oil; Off Script #21: Larry Bodine

Sword and the Script

In my travels around the web in those days, one of the legal marketers I’d consistently run into was Larry Bodine. Larry is my guest in this latest interview in the Off Script series. By this, I mean a frequently updated blog. It’s true that the more you blog, the more clients you get. SEO is snake oil.

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Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts. In 2010, blogs and bloggers are truly influencers. Let me unpack this a bit.

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Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

However, I can’t show how many people really read the article I secured in an external publication and how many readers actually traveled back to our site from a link in the article to actually prove a purchase. See these related interviews: PR Prepared Her for a Role as a Martech CMO; Off Script No. 31: Nicole Wojno of UserIQ.

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Blogging for Grasshoppers: The Most Numerous Steps To Do The.

Waxing UnLyrical

Establishing your voice A blog post with pointers isn’t only meant to teach, it is also meant to connect with readers. Umair Haque , blogging for the Harvard Business Review , places the Gap logo debacle into this context of creativity. When it comes to blogging, anyone can compile data and churn out a post.