turn-your-earned-media-pitches-into-shared-and-owned-media-content-to-get-more-visibility Blog Related Topics 
ImPRessions - Crenshaw Communications
MARCH 10, 2017
For those in the public relations industry, success starts with visibility. This is true for the earned media we generate, the thought leadership content we produce for clients and for our own blog content. Here’s what we recommend to maximize the impact of your posts. .”
Burrelles Fresh Ideas
JANUARY 9, 2024
Doing more with less seems to be a never-ending trend in the public relations profession. Today’s PR pros must not only navigate, research and pitch in an increasingly complex media environment but also track (monitor) and measure the results in a way that resonates with stakeholders. And this year was no exception.
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ImPRessions - Crenshaw Communications
SEPTEMBER 11, 2018
The PR plan has clear visibility objectives that call for earned media or branded coverage — and there’s news that will help tell the company’s story. How does a PR team keep the momentum going if things get quiet? Media need experts every day to fill out stories with quotes and commentary.
Shift Communications
FEBRUARY 20, 2019
The current media landscape lends itself to lucrative opportunities on a global scale. The ability to tap into this knowledge can help inform owned, earned, and paid media of your organization’s PR and marketing efforts. Trends on Social Media. Why is this important and how does it impact the bottom line?
Buzzstream
FEBRUARY 15, 2024
A quality link is a mid to high-authority link relevant to your business. In our post about relevant links , we shared a matrix about authority and relevancy, which is essential to understand when discussing quality. Read our post about relevant links to get a complete picture of what makes a site relevant.
Solo PR Pro
OCTOBER 18, 2022
A big misconception about public relations is that the only thing PR pros do is media relations. Our impressive group of solo PR professionals often step outside the traditional media relations box to offer clients a wide range of offerings in their suite of services. As we know, that couldn't be further from the truth.
Sword and the Script
DECEMBER 3, 2019
To date, I’ve written seven posts for the PR Tech Sum series – so a little more than half a year. Here are my picks for the most interesting PR tech announcements this year: Talkwalker lets you run your data through their AI. See item #1 here for more. Cision unveils retargeting for earned media audiences.
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