Bianchi Biz Blog
FEBRUARY 22, 2024
For more than 30 years our firm has worked with many traditional automotive suppliers, as well as new suppliers for electric vehicle, connected car, V2X, ADAS and autonomous vehicle technologies of all sizes to help support them in the North American automotive industry. The automotive industry isn’t the only space seeing change.
Bianchi Biz Blog
DECEMBER 2, 2021
It’s no secret that the automotive industry is facing more change – and disruption – than at any other time in its history. And we have also heard many opinions, presumptions and theories about the relevance and the impact of automotive PR. Today, online success starts with search engine optimization (SEO).
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Contently - Strategy
JULY 28, 2021
“SEO” may be the most ubiquitous marketing word out there—an OG term that sits alongside “engagement” and “cross-channel” in the pantheon of lexicon that’ll never die. In such a competitive automotive content landscape, figuring out what content to create and what questions to answer are key.
Bianchi Biz Blog
SEPTEMBER 7, 2023
It’s becoming more difficult in today’s media environment to generate coverage, especially for automotive and mobility technology suppliers. Why is that? Giving up on earned media is a big mistake. Is earning media coverage more difficult?
Bianchi Biz Blog
SEPTEMBER 26, 2022
I’m the founder of A Girls Guide to Cars , the leading automotive site written for women. Now, in addition to writing and shooting video, I have the pleasure of working with more than 40 female writers, most of them new to automotive. I also contribute to Parents.com, ForbesWheels, PureWow and others.
Bianchi Biz Blog
NOVEMBER 9, 2020
For example, if your company is an automotive technology supplier like many of our agency’s clients, an article in Automotive Engineering magazine can carry your story to some 135,000 mobility engineering and technical professionals around the world who are looking for mobility-related technical, insight and trend information.
Bianchi Biz Blog
NOVEMBER 11, 2021
Generating media coverage in today’s fractured media environment is getting more and more difficult, especially for automotive suppliers and vehicle technology providers. Top Automotive Suppliers’ ESG Reports Focus Mostly on Environment and Little on Governance. CES2022 PR Planning Forward: 5 Noteworthy Data Points.
Expert insights. Personalized for you.
65 
Let's personalize your content