Automotive Creativity Marketing Technology 
Bianchi Biz Blog
FEBRUARY 2, 2023
To help our followers in the automotive and mobility PR and marketing sector, we wanted to offer some practical observations. The model can be used to generate press releases, product descriptions, and other types of marketing materials quickly and easily. There’s no question that it could change the way we work.
Bianchi Biz Blog
JUNE 17, 2021
Auto suppliers and vehicle technology companies seeking PR opportunities, take note: CES is back (taking place Jan. 3-4) and it offers a lot of public relations and market attention opportunities, but you have to act fast. If not, contact the Consumer Technology Association (CTA) to get your spot.
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Bianchi Biz Blog
MAY 26, 2022
3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan. 5-8, 2023, with Media Days Jan.
Bianchi Biz Blog
FEBRUARY 1, 2024
We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.
Bianchi Biz Blog
DECEMBER 16, 2021
2021 has been a year of resilience and bouncing back from the challenges of the pandemic, supply chain snafus and the “Great Resignation” for many PR and marketing communications professionals. Amidst all the challenges, it’s been amazing to see how our clients, colleagues and peers have prevailed with grace, patience and creativity.
Bianchi Biz Blog
MAY 26, 2022
3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan. 5-8, 2023, with Media Days Jan.
Bianchi Biz Blog
MARCH 2, 2023
An Automotive Analogy We saw similar price-focused approaches for years in the auto industry: A buyer, who was rewarded for simply reducing piece price, bought the lower cost engine seals that met the specifications – and saved 5 cents per seal. Smart companies are starting to do the same when procuring marketing services like PR.
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