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Advertising vs Publicity

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. It’s the age-old question… what is more impactful to a business – advertising or publicity? 1 – publicity is free – advertising you pay for. #2 But publicity is so great.

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Back to School Media Pitches

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! What can you pitch? Watch this week’s PR Tip here.

Pitching 130
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What to Pitch in October

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. What are you going to pitch the media in October? Pick one of these and start pitching the media today! what you can pitch your local media for the month of October. Transcript.

Pitching 130
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Why Publicity?

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? So and I understand, advertising is important to all of us. IF you do it. PR FOR ANYONE.

Publicity 130
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Best Practices for Finding and Reaching out to YouTubers That can Help Your Brand

Buzzstream

Sticking to traditional advertising channels will cause you to drown out in the crowd. Most marketers think that they should be looking for content publishers/bloggers to promote their businesses, but there is one very significant group that they are missing out on: YouTubers. How To Find The Right YouTuber For Collaboration.

YouTube 116
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Pitching Tips from a Food & Lifestyle Blogger

Cision

What are some best practices for pitching and working with this community of bloggers? Also, kids are taking the internet by storm with their YouTube channels and toys. What social media platforms do you find most useful for pitches? I’ve had tons of local outreach through Twitter lately too.

Pitching 120
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Don’t Model Your Content Strategy on This Famous ‘Field of Dreams’ Quote

PRSay

This used to come in the form of commercials on network TV or ads in local papers, but now it’s Facebook ads or YouTube ads. Coming up with great content or story angles is the minimum standards these days; the battle is won or lost by the expertise and commitment of the people who pitch that content to gatekeepers.

Strategy 119