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Taking a Newsroom Approach to Content Marketing

Journalistics

Brands have never cared more about content marketing. It is the hot topic for 2013, as brands look to leverage great content to expand their reach, drive more engagement or improve their search engine rankings – to name a few. Before we called it content marketing, we called it marketing communications.

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Landing Page, SEO and Blog Secrets: An Interview with Clint Danks of ThinkSEM

MaccaPR

If the world of SEO, inbound marketing, optimized content and landing pages thrills you as a marketer, then the following interview with Clint Danks is going to be your cup of Lipton. How did the ThinkSEM agency come to focus on search engine marketing and landing pages? Well, I was sorely mistaken.

SEO 98
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Guest Blogging: How You Should Be Doing It in 2024

Buzzstream

And yet, according to uSERP’s State of Backlinks for SEO report , guest posting is the third most popular link-building method behind content marketing and digital PR. Some simply buy links on large guest posting directories, and others pitch quality content to get published on an external site.

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20 of the Coolest Marketing Conferences to Attend in 2020

PR 20/20

“Discover the best social media marketing techniques from the world’s top experts.”. Social Media Marketing World brings together the top experts from platforms that you’re trying to master. The lineup for 2020 includes speakers from Facebook, Youtube, Instagram, LinkedIn, and a number of well-known social gurus. Tech industry.

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Top Marketing Trends for 2019

Critical Mention

Using data as part of your marketing strategy can also help you improve your customer experience, using personalized ads to create even more effective tactics to reach the right audience for your organization. Rise of native advertising. Some examples of native advertising are paid search ads, promoted listings and in-feed ads.

Trends 108
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Top PR Takeaways For The Year

ImPRessions - Crenshaw Communications

If you don’t believe that video is the predominant medium for communicating today – check out just these five stats: 82% of Twitter users watch video content on Twitter. YouTube has over a billion users, almost one-third of total internet users. 45% of people watch more than an hour of Facebook or YouTube videos a week.

YouTube 136
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How to Leverage Emotions to Boost Digital PR

Cision

Samsung has used fear in their advertisement to talk about the serious issue of increasing selfie deaths. Today, with over 270,000 YouTube subscribers , Beardbrand has become a seven figure business. Avinash Nair is a digital marketer at E2M, India’s premium content marketing agency. Humanize Your Brand.