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Higher Ed's Big Gamble on Sports Betting

Mindful Marketing

So why are some universities encouraging their own students to try sports betting? Supreme Court legalized sports gambling in May of 2018, the doors swung wide open for all kinds of institutions to enter partnerships with oddsmakers. Corporate sponsorships often have helped bridge such fiscal divides, but when the U.S.

Sports 98
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These were the most engaged brand partnerships on Instagram in October

NewsWhip

Beyond daily snapshots, the app has become a breeding ground for brands to advertise their products to a wider audience with brand partnerships. Variety is a strength when it comes to advertisements, as brands branch out towards different influencers to cover different audiences. Popular types of posts. Which brands stood out?

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Spotlight on a Solo PR Pro: Meet Stu Opperman, APR

Solo PR Pro

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. Stu refocused his sights and graduated with a degree in Telecommunications, eventually landing his first professional job doing news, sports, and as a DJ in California.

Meeting 131
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Getting Marketing Decency Done

Mindful Marketing

Also surprising, another study identified individuals in accounting, banking, and finance as the most foul-mouthed professionals. Think of social media altercations, sports fights, and road rage. Advertising is one of the world’s most pervasive and influential forms of communication.

Marketing 100
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93 Ethics Issues for Thanksgiving Dinner Discussion in 2023

Ethical Voices

And only a few deal with sports…. . Banks Cutting Customers with Bad Reputations . Money, Sports, and Ethics in Australia. Sports Hub: Virtue-Based Ethics in Action. When is talking about ethics advertising? If you missed them, they are worth another review. Most even have nothing to do with politics. Blue Check.

Ethics 73
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College Athletes Must Get in Condition for Commercialism

Mindful Marketing

without knowing the sport. The sponsoring organization and its advertising agent should be aware of the target market they’re trying to reach in terms of its demographics, psychographics, and any other identifying criteria. Similarly, one shouldn’t enter paid endorsement without understanding marketing.

Sports 111
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How to Improve Your Social Media Targeting

Cision

Interests -> (Business and Industry, Entertainment, Family and Relationships, Fitness and Wellness, Food and Drink, Hobbies and Activities, Shopping and Fashion, Sports and Outdoors, Technology). Work -> (Employers, Industries, Job Titles, Office Type). Hobbies and interests. Home and garden. Law, government, and politics.