ImPRessions - Crenshaw Communications
DECEMBER 16, 2022
Post-Covid, brands are spending on connected TV (CTV) ad platforms and the industry is abuzz about retail media. In fact, per this report , 98% of brand advertisers believe CTV will exceed mobile ad budgets. The ability for brands to reach a retailer’s audience at various points in the buying journey remains attractive for advertisers.
Burrelles Fresh Ideas
FEBRUARY 13, 2024
Once upon a time, businesses hopped on social channels to amp up their brand presence and chat with customers. By 2027, that number’s set to skyrocket to nearly six billion! So, it’s a no-brainer for e-commerce (aka ecommerce) brands to team up with social media to make those sales happen. In 2023, more than 4.89
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PR in High Definition
DECEMBER 13, 2017
So, what are the crazy trends predicted to become lifestyle norms by 2027? So, here are four more seemingly-ludicrous trends that will be quite normal activity by 2027, and how these trends can these be woven into your 2018 campaign. The users then get notified about price changes, sales or brand news. 3D printed cupcake anyone?
Konnect Agency
MARCH 15, 2023
Returning from one of the biggest trade shows in the country, Natural Products Expo West in Anaheim California, we are providing a PR agency’s take on the tactics we saw brands deploy to ensure the greatest impact of the show and emerging CPG trends we saw on display. That’s happening weeks if not months before the show.
PR 20/20
JANUARY 17, 2023
And, thanks to digital, the modern consumer is in complete control of the buyer journey. The traditional funnel needs to account for the digital, tech-savvy consumer; hence, its evolution. Next, evaluate which personas tend to spend more or demonstrate stronger loyalty to your brand. billion by 2027.
Victorious PR
FEBRUARY 8, 2023
More and more organizations are turning to top PR agencies to help them craft their narratives, build their brand, and be seen in a world where everyone is fighting for visibility. Business to consumer —ordering products from a business and paying for that product online, like ordering clothes or groceries from an online store.
Victorious PR
FEBRUARY 8, 2023
More and more organizations are turning to top PR agencies to help them craft their narratives, build their brand, and be seen in a world where everyone is fighting for visibility. Business to consumer —ordering products from a business and paying for that product online, like ordering clothes or groceries from an online store.
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