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Five Things PR Teams Should Know About Voice Search

ImPRessions - Crenshaw Communications

As PR pros, we must continually adapt to emerging technologies that impact consumer behavior. billion by 2024. As voice-enabled devices and virtual assistants like Siri, Alexa, and Google Assistant become common, voice search is also transforming how consumers interact with brands and information.

SEO 339
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Ecommerce for Social Media 2024: Ultimate Guide

Burrelles Fresh Ideas

Once upon a time, businesses hopped on social channels to amp up their brand presence and chat with customers. So, it’s a no-brainer for e-commerce (aka ecommerce) brands to team up with social media to make those sales happen. Shoppers can connect with brands, explore, and buy the products all in one place.

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2024’s Top 5 PR Trends: What to Watch

Newsfile

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

Trends 105
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How to Craft an Effective Local SEO Content Strategy

Contently - Strategy

As a frequent traveler, I type in Google searches like this all the time, whether I’m looking for a satisfying slice or a sweaty HIIT class (I’ve got two speeds) — and this is precisely why local SEO content strategy is so critical for businesses. Here’s what to know in 2024. Is Local Search Important for SEO?

Local 97
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Brand Strategy Best Practices For Cannabis Businesses

The Hoyt Organization

The cannabis industry is expected to attain an annual growth rate of 14.06% between 2024 and 2028. With such rapid market growth comes increased competition, making it crucial for cannabis businesses to have an effective brand strategy. They will also have a harder time building brand awareness and establishing customer loyalty.

Strategy 101
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Traditional Link Building Approaches that Work in 2024 with Aaron Anderson

Buzzstream

In our conversation, we discuss strategies that work (or not) and how you should think about your link building in 2024. He’s seen that sites doing the best job with their SEO are typically the ones most open to link exchanges. A page dedicated to helping people learn SEO and say, Oh, our tool is free.

Google 71
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Crafting a Robust Communications Strategy to Propel 2024 Company Growth

Landis PR

Now is the time to plan for 2024. If you can get your planning right today, you’ll have an aligned brand message with business objectives, enhance visibility, and be able to build enduring relationships with your audience. Competitive analysis and development or tweaking of your brand message is not complex – so don’t skip this step.