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Journalism statistics: 7 media relations takeaways from the 2023 State of the Media Report by Cision

Sword and the Script

To that end, the 2023 State of the Media Report by Cision is a useful resource. to shape their editorial strategy than they have in previous years.” So, how can PR improve their odds in media relations? A good way is to spend some time understanding their world – that is how reporters and journalists see their work.

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Seasonal Campaigns: The Best Influencer Marketing Campaigns During Halloween

Prohibition

If you’re still considering your partnerships, here’s a look at some of the best partnerships from Halloween 2023 that might offer valuable insights and inspiration for any upcoming seasonal campaigns.

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MOVE is Mobility Reimagined: 5 Reasons to Attend the #1 Urban Mobility Show

Bianchi Biz Blog

Having welcomed 3000 attendees, 200 exhibitors and 650 speakers in 2023, we are excited for the turn out for 2024. The in-house editor for the MOVE events also writes a press release before the event which includes product launches, demos and announcements from exhibitors which is then sent out to our press list.

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The Top 9 Reasons to Participate in CES 2024: Accelerating Success for Automotive Suppliers and Mobility Technology Start-ups

Bianchi Biz Blog

Building on the resounding post-pandemic success of CES 2023, we present to you the top 10 reasons why CEOs, CMOs, and marketing and PR executives of automotive suppliers and mobility technology start-ups should make it a priority to participate in CES 2024, which is slated to run January 9-12, 2024.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Part prediction, part hope, and part billion-dollar idea: 2023 may (will?) It may or may not happen in 2023 but someone is going to figure out to make this work before long.”. ~ AI-written content adds more noise. “PR

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How to navigate client planning for a new year

Solo PR Pro

It’s time to start thinking, if you haven’t already, about what’s in store for 2023. Susan says that strategy comes first; not tactics. “If If we don’t agree on strategy, it makes no sense to move forward on planning,” she explains. The new year is right around the corner, and, of course, you know what that means.

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Personalization matters: new webinar benchmarks and metrics for 2024

Sword and the Script

Some 30 million professionals interacted with their platform in 2023 (i.e. the 2024 edition report is based on 2023 data). In 2023, webinars earned on average the following: “14% increase in group chat engagement per attendee”; “7% increase in poll responses per attendee”; and “41% increase in the number of breakout room attendees.”

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