2022 Creativity Facebook Video 
ImPRessions - Crenshaw Communications
DECEMBER 23, 2021
These are the ones that get my vote for the strongest and most relevant trends that will carry over into 2022. But in 2022, employee engagement will be the new recruitment. Corporate content has been booming for a while, but it 2022 will see a tipping point. Brand purpose has real purpose. Branded content is king.
Shift Communications
MARCH 17, 2022
The first is mediocre creative. Every post not only needs a video, GIF or at least an image, but the content it points to (and copy) must be excellent. In our first blog in the series, we dive into Facebook and Instagram. Facebook Marketing Strategy. If it’s a video, use closed captions; it makes all the difference!
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ImPRessions - Crenshaw Communications
DECEMBER 21, 2021
In fact, there are several social media approaches that should be reassessed as we enter 2022. Adding a creative twist, like a compelling photo, chart, or real-time visualization, is another way to kick up engagement. Overlooking Facebook . billion, Facebook is still one of the best platforms for building brand awareness.
Contently - Strategy
FEBRUARY 22, 2023
Video is now the main way people consume content online. Much of that video content is pure entertainment , but consumers are itching for branded videos. In fact, 91% of people say they’d like to see more videos from companies they support. Run contests that encourage customers to create short videos.
Sword and the Script
DECEMBER 21, 2021
Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. Video gets even bigger. The metaverse will not be huge for PR in 2022 – but watch this space.”. ~ 2022 is going to be known as the year of the employee. CommsTech will be a dominant theme in 2022.
Communications Conversations
NOVEMBER 16, 2022
Similarly, “Instagram” and “Facebook” are not social media skills. Among them: ability to manage social media ad campaigns, video AND audio production skills and ability to manage virtual teams (man, I was almost clairvoyant on that one!). They do need video and audio production skills.
Communications Conversations
MARCH 30, 2022
By now, we all know it: Video is a very big deal when it comes to social media marketing. According to Sprout Social, more than half of marketers say that video is the most valuable content type. And, maybe more importantly, half of all social media users prefer video over other types of content. Result: A complete flop.
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