Sword and the Script

APRIL 7, 2020

Some PR technology vendors have made pandemic-related announcements, but there’s a bit of “business as usual” too On the first Tuesday of the month, I publish a summary of news from the vendors building PR technology tool ( PR tech sum ). The company uses AI to power its media monitoring technology.

Technology 116

Technology System Tools Government 116

Presspage

MARCH 2, 2021

A whopping 7 out of 10 business leaders say to have experienced at least one crisis between 2014 and 2019 ( PWC ). After 2020, most businesses will be well aware that a crisis, whatever its nature, is just a natural part of running a company in an extremely interconnected, hyper-informed world.

Crisis 148

Crisis Software Crisis Management Crisis Communications 148

Solo PR Pro

OCTOBER 5, 2021

After spending most of the 1990s covering healthcare for USA Today, the newspaper transferred him to San Francisco to cover technology. In 2000, he jumped the fence to take a communications-focused role at global PR agency FleishmanHillard. I figured I was going to have some time without income,” he says recalling March 2020.

Meeting 97

Meeting Handbook Newspapers Government 97

Prohibition

JANUARY 17, 2022

With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Bianchi Biz Blog

AUGUST 22, 2024

Vertical Horizons: Sector-Specific Media Spectrum: In Italy’s media landscape, there’s a rich array of vertical sector publications catering to diverse interests, such as B2B technology, consumer tech, logistics and retail. Understanding local sentiments and being responsive to public concerns are key to effective crisis communication.

Fashion 69

Fashion Automotive Marketing Public Affairs 69

Sword and the Script

MAY 12, 2020

Better organize your announcements and media contacts, make the “news” easy to find and stick to business etiquette; pro PR tips About a year ago I started writing a monthly summary of PR technology news. blogs #bloggers #publicrelations #contentmarketing #content — Frank Strong (@Frank_Strong) February 15, 2020 4.

Company 98

Company Survey Pitching Report 98

Sword and the Script

JUNE 3, 2020

If one primary role of a communicator is to be the conscious of the organization, then this is a good time to voice that consciousness. 1) The PR tech vendors comms pros recommend The 2020 JOTW Communications Survey identified the PR tech vendors most likely to be recommended. Here’s this month’s PR tech sum.

Product Launch 94

Product Launch Survey Banking Pharmaceuticals 94

Presspage

MARCH 2, 2021

A whopping 7 out of 10 business leaders say to have experienced at least one crisis between 2014 and 2019 ( PWC ). After 2020, most businesses will be well aware that a crisis, whatever its nature, is just a natural part of running a company in an extremely interconnected, hyper-informed world.

Crisis 78

Crisis Software Crisis Management Crisis Communications 78

PR Conversations

OCTOBER 1, 2020

The emergence of artificial intelligence (AI) technologies and systems in recent years has led to consideration of the role of the human in public relations. Heather Yaxley: Miriam, this insight is fascinating and hugely relevant for some work I’m undertaking currently that connects back to relationships and also technology.

Publicity 70

Publicity Strategy Handbook Analytics 70

PR in High Definition

JANUARY 23, 2020

And it’s our job as communication professionals to influence these experiences and make the most of interactions. With these multiple influences on your reputation you must ensure you’ve spoken to the right people in the business when creating your communication strategy for 2020. And have you asked the right questions?

Reputation 48

Reputation Handbook Exercises Groups 48

Karen Freberg

DECEMBER 30, 2019

Worked with the PR and social media team on influencer marketing, crisis communication, and social media measurement. There are lots of exciting things in store already for 2020, and I am aiming to continue my goal in making an impact on the field with my work. Let’s make 2020 the best year yet! Stay tuned!

Social Media 56

Social Media Conference Travel Internal 56

Solo PR Pro

AUGUST 2, 2022

Courses may be as broad as Principles of PR or PR Campaigns, or as focused as Working with Influencers, Crisis Communications or Nonprofit PR.” Debra Bethard-Caplick (DBC): Adjunct Instructor, Loyola University School of Communications since January 2020. I teach it twice a year. Resources for adjunct instructors.

Education 107

Education Course Nonprofit Resources 107

PRSay

DECEMBER 18, 2019

Reprimands against the team and the NBA at large poured in from the Chinese Basketball Association, the Chinese consulate in Houston, Chinese Central Television — and most notably, from Tencent Holdings, a Chinese internet and technology giant and the NBA’s largest digital partner outside the United States.

Corporate 90

Corporate Crisis Management Crisis Government 90

Sword and the Script

DECEMBER 26, 2023

But it’s easy to imagine this technology being used in more subtle but dangerous ways, such as politicians ‘saying’ things that are not totally out of character but more extreme or subversive than anything they would really say. AI-driven solutions are blossoming, and they will only accelerate their utility and effectiveness in 2024.

Writing 190

Writing Communications Marketing B2B 190

NewsWhip

MAY 26, 2020

BL: With technologies like NewsWhip are you taking on new problems, or solving old problems in new ways? We’ve also incorporated the metrics we get from technologies like Spike into almost all our business development proposals. BL: The Clyde Group does a great deal of work in healthcare, education, finance, and technology sectors.

Groups 78

Groups Crisis Management Crisis Public Affairs 78

Sword and the Script

NOVEMBER 7, 2023

AI hunts bias in a new “media war room” by Israeli startup Propel Propel, an Israeli startup that’s building out an all-in-one PR platform, has packaged its software into an offering it’s calling the “Media War Room” that leverages AI for managing crisis communications. click image for higher resolution) 2.

Employee 134

Employee Software Survey Tools 134

Sword and the Script

NOVEMBER 12, 2019

TrustRadius is considered one of the most trusted customer review platform for business technology. Capterra got started by focusing on marketing technology ( martech ), like customer relationship management (CRM) and marketing automation, where there is a dizzying array of options. Commentary: An article on Pulse 2.0

Software 17

Software B2B Marketing Data 17

Burrelles Fresh Ideas

APRIL 2, 2024

While overall trust in the media reached its lowest depth in 2020, it is now rebounding. Print media is the most trusted source of news in the world at 58% (vs. online at 35%) and the gap is likely to expand as AI-generated misinformation and disinformation is spreading online.

Media 103

Media Radio Print Newspapers 103