Remove 2020 Remove Creativity Remove Leadership Remove Storytelling
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3 Emerging Social Media Platforms B2B PR Pros Should Know

ImPRessions - Crenshaw Communications

Clubhouse was launched in 2020 and breaks the mold of traditional social media platforms. For B2B clients Clubhouse can be another social media tool used to drive thought leadership , especially those who are subject-matter experts. In a bid to get in on the social audio experience, Twitter released Twitter Spaces in December 2020.

B2B 405
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The 22 Responsibilities of PR and What They Entail

Onclusive

Executive Thought Leadership According to Forbes , thought leadership has never been more important. To achieve the desired results, a strong thought leadership strategy from the outset is crucial. PR pros often hire small teams of writers and editors to help scale thought leadership efforts.

Training 195
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2020 Planning: Questions to Ask to Create a Stellar Media Strategy

Barokas

It doesn’t feel that long ago that I was a teenager of the 90s, imagining 2020 as a far-off futuristic existence. Fundamentals like creative collaboration, grassroots ideas, great storytelling, smart planning, are as important today as they have ever been. Do you have a strong story and storytellers? And now, here we are.

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The 21 Responsibilities of PR and What They Entail

Onclusive

Executive Thought Leadership. According to Forbes , thought leadership has never been more important. To achieve the desired results, a strong thought leadership strategy from the outset is crucial. Small teams of writers and editors are often hired to help the PR pro scale thought leadership efforts.

Training 370
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20 of the Coolest Marketing Conferences to Attend in 2020

PR 20/20

So as we plan for 2020, we take stock of the events we’d like to attend. To share the knowledge wealth, below is my list of the 20 coolest marketing events in 2020 (coming to a venue somewhere in the U.S.). Disclaimer: Some of our favorite events have yet to release their dates for 2020. March 1 - 3, 2020 | San Diego, CA.

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3 Essential PR Trends to Monitor in the New Year and Decade

PRSay

While I wish there was a perfect crystal ball, the best we can do are our own professional insights — and here are some trends that we foresee being worth watching in 2020 and beyond: User- g enerated content. 2020 is the perfect time to take a fresh, creative approach to your partnerships. Highly-targeted story angles.

Trends 167
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How CarMax Drove $56 Million in Content Value Through the Art & Science of SEO

Contently - Strategy

According to Malissa Mackenzie, director of creative services at CarMax, the turning point was gaining support from the company’s senior leadership. Immediately, the leadership team bought in. Malissa MacKenzie, director of creative services at CarMax. “We have this culture of continuous improvement.

SEO 119