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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

We focus on working with non-profits, small businesses, women CEOs and business owners. AirPR: With PR as a focus, you have included marketing and advertising into your agency. AirPR: When business are launching a PR or content marketing campaign, what are the key elements they should focus on? TMI does PR.

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The Power Of Creativity In PR

ImPRessions - Crenshaw Communications

Still, a prime impediment to PR teams’ showing out-of-the-box creative chops is clients’ aversion to risk– something not so prevalent in the advertising field. Advertisements for travel metasearch sites usually involve a cutesy gnome (Travelocity) or a charismatic spokesperson (Trivago). 4 ways creative PR takes it up a notch.

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Importance of a PR Degree and How to Use a Public Relations Degree

5W PR

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. Many PR students minor in related fields like marketing or advertising. Having a wide array of PR-related skills and education could make you an ideal fit at nearly any small business.

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Rock The Pitch #7: The Anti-Facepalm Formula

Rock the Status Quo

THE PITCH On Jul 24, 2014, at 8:42 AM, John Larkin (kudos, John!) We make software that helps eCommerce stores advertise and retarget to people on Facebook. I personally have spoken at a number of Facebook Advertising conferences and events, as well as eCommerce meetups, Startup events, and an occasional podcast.

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5 Internet Trends for PR Pros to Watch

Solo PR Pro

Google + Facebook accounted for 85% (and rising) of internet advertising growth. However, while social advertising is growing, marketers struggle with measurement, resources and demonstrating value to the business. Communications pros are often involved in paid marketing, including social advertising.

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State of Social Q1 2015: 40% of Facebook users are mobile-only

Shift Communications

The blue line indicates their growth rate, which ticked upwards a small amount from Q4 2014. That’s an impressive number; in 2014, Google processed an approximate 5.7 Facebook wants businesses to pay to be seen. When you think about it, that’s an astonishing feat. Regional Growth. billion searches per day.

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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

Collaborate with other small businesses in your area to cross-promote each other’s products or services. Host a charity auction with unique items or experiences related to your business. Business Plus. Uncontainable: How Passion, Commitment, and Conscious Capitalism Built a Business Where Everyone Thrives.