Ishmael's Corner
APRIL 28, 2015
In 2012, a continued erosion of news reporting resources converged with growing opportunities for those in politics, government agencies, companies and others to take their messages directly to the public.”. “In The best non-fiction storytelling on the planet comes from journalists. Can you imagine? Now, there’s a news flash!
PR Conversations
JANUARY 20, 2015
And in an age when we are inundated with information and distraction, civil society desperately needs journalism to be credible as it offers curation, analysis and insight. When trust in journalism is broken, everyone loses. The boundaries between journalism and public relations are increasingly porous.
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PR Conversations
JANUARY 20, 2015
And in an age when we are inundated with information and distraction, civil society desperately needs journalism to be credible as it offers curation, analysis and insight. When trust in journalism is broken, everyone loses. The boundaries between journalism and public relations are increasingly porous.
Presspage
APRIL 12, 2018
It serves an important social need and legacy media like the Washington Post are showing that really good journalism can make a publication viable even in today’s fragmented market. Brands who understand these two sides of the same storytelling coin are going to prosper. Brand journalism is the key to a killer digital newsroom.
Ishmael's Corner
MAY 5, 2015
operation back in the 2011/2012 timeframe. Every PR company with a pulse touts storytelling expertise, but it tends to be a squishy concept. One of the more visible efforts comes out in SlideShare and decks like “ Return of Storytelling vs. Corporate Speak ” and “ The Blurring Line Between Digital Marketing and PR.”.
The Hoffman Agency
DECEMBER 5, 2022
While some of us pursued degrees in PR or journalism, many stumbled upon the industry from something vastly different: from accounting, history, law, to other creative backgrounds. One of my first weeks in Paris, discovering the city which will become my home (back in 2012!). By Hoffman Europe.
Mindful Marketing
JUNE 15, 2015
Drew launched the AMI blog in 2012 as a resource to agency leaders. The Wall Street Journal calls him “one of 10 bloggers every entrepreneur should read.” I think storytelling is most appealing and effective when you figure out the human/emotional element in the story. How do you approach story telling?
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