PR in High Definition

JUNE 25, 2020

Unlike the recession in 2008, we have a head start this time – we are more aware of what’s coming and what could follow. This is a very different situation to 2008, when the recession was shallower but lasted longer. Content – Earlier during the pandemic, you’d be forgiven for thinking content marketing should take a backseat.

Exercises 71

Exercises Employee Social Media Communications 71

PR in High Definition

JUNE 25, 2020

Unlike the recession in 2008, we have a head start this time – we are more aware of what’s coming and what could follow. This is a very different situation to 2008, when the recession was shallower but lasted longer. Content – Earlier during the pandemic, you’d be forgiven for thinking content marketing should take a backseat.

Exercises 62

Exercises Employee Social Media Communications 62

Contently - Strategy

SEPTEMBER 12, 2019

The series, which debuted over a decade ago, was one of the first majorly successful examples of video content marketing. Clips helped drive sales of the blender up 500 percent in 2008 without any overt calls-to-action. Media and marketing experts have been anointing video as the trend of the year for over a decade.

Video 95

Video How To Education YouTube 95

Sword and the Script

DECEMBER 30, 2017

What we made, on a platform called Moveable Type in 2008, was a pretty good start, but there was also a lot of red-tape. 6) 4 Big Media Trends that have Upended PR and Marketing. Similarly, digital trends have forced marketing and PR to change how they do things. 6) Can you Profit Directly from Content Marketing?

Blogging 72

Blogging B2B Content Marketing Trade Shows 72

Sword and the Script

JANUARY 8, 2019

This works best when you start well in advance and some helpful ways of getting it done is to make part of your other marketing programs. 2) Predictions and reaction to trends. Around 2008 or 2009 I really started to notice customers on social media – people that worked for companies that used our products.

B2B 77

B2B Media eBook Interviews 77

wiredPRworks

FEBRUARY 8, 2017

Get to know the top trends you’ll want to watch and follow. Barbara founded Social Media Club’s Chicago chapter in 2008 and was selected by Nokia as one of two social media experts to represent the U.S. Named one of the top 50 content marketing influencers on Twitter, Barbara’s digital brand is @wiredPRworks.

Marketing 40

Marketing Conference Meeting Social Media 40

Norton's Notes

JANUARY 25, 2018

But it’s not just Alexa Google voice search queries in 2016 were up 35 times over 2008” according to Google trends via Search Engine Watch. I have even noticed that my family have stopped using their phones as much – why when you can just ask your digital PA to do it?

Video 38

Video Social Media Media Google 38

Waxing UnLyrical

FEBRUARY 25, 2015

This was back in 2008-2009, so Shonali did what most of us do when we think about PR measurement. She most recently served as Vice President of Content Marketing and Media Analysis for eOutreach/CustomScoop, analyzing media, digital content, and trends for Fortune 500 clients. She called Katie Paine.

Measurement 40

Measurement Education Community Twitter 40

PR Conversations

MAY 24, 2016

PRCA Benchmarking surveys offer some indication of current employment trends in the UK industry, with staff recruitment and retention identified as critical business issues. At the same time, redundancies continue to be common (although not at the level experienced between 2008-2010 owing to the global recession).

Publicity 41

Publicity Agency Study Mobile 41

Sword and the Script

MAY 5, 2016

This PR agency will focus on the business-to-business (B2B) marketplace and provide professional services in public relations, content marketing and social media. We are practicing what we preach because this content marketing trend is not a fad. In fact, I think PR is the best kept secret in content marketing.

Blogging 60

Blogging Content Marketing B2B Social Media 60

Cision

MAY 7, 2015

In the last five years, the biggest changes in public relations have been social media and the rise of sponsored content or branded journalism. Although social media really began to percolate around 2007-2008, it was more of a novelty in the early days. What are the biggest trends in the industry today?

Social Media 120

Social Media Video Agency Healthcare 120