Maxim Behar

MARCH 12, 2024

A tiny portion of PR is designed to serve corporations’ CEOs and senior management. If PR experts need to get a working-class demographic, they must speak their language and know how to talk to them effectively. Concerning PR, everybody benefits from social media platforms — from the large corporations to the “little people.”

Ethics 64

Ethics Social Media Local Corporate 64

Bad Pitch Blog

APRIL 2, 2007

In 2007 the familiar blue Valpak® envelope will deliver savings to nearly 46 million households each month throughout the United States , Canada and Puerto Rico. The writing sucks and the reason they sent it to Susan Getgood sucks. But we’ll focus on the writing. Did we miss anything? No, we didn’t think so. The release sucks.

Local 40

Local Pitching Advertising Advertising 40

ZudePR

MAY 31, 2015

“Even if I tell people how to do stuff it doesn’t equate to my experience and expertise. “Creating content started paying off quickly, because I knew how to use that content when talking to prospects who were already in the sales funnel. “Writing makes me aware. Start a blog because you love to write.

Communications 81

Communications How To Blogging Content Marketing 81

Maxim Behar

NOVEMBER 15, 2023

And in a crisis especially in corporations, that truth needs to be repeated even louder and even more clearly. Yes, a company can be wrong about something, and they call me and ask me how to fix that crisis because they made a mistake. Kirill Asenov writes “One question gives me no peace. If you know how to organize your trip.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Ethical Voices

AUGUST 21, 2023

If you’ve got a model which you can be relatively sure of and trustworthy, in which all it’s going to do is take some of the text of the press release and then form it around a bit and bash it out, do you need a human to write that content? You learned how to do a good search on Google. Almost certainly not.

Agency 80

Agency Publicity Ethics Analysis 80

Waxing UnLyrical

SEPTEMBER 27, 2010

I became a victim of AT&T upon the release of the original iPhone in June 2007. I was just pissed off and decided to write about it. But as with any writing project, it’s better to write about what you know. From there the tweets pretty much write themselves. How long are you going to keep this up?

Wireless 74

Wireless Twitter Writing Measurement 74

Cision

MAY 7, 2015

Although social media really began to percolate around 2007-2008, it was more of a novelty in the early days. Publications are letting brands and corporate executives tell their own stories through sponsored content or bylined articles and as long as it drives readership, both parties seem to be satisfied.

Social Media 120

Social Media Video Agency Healthcare 120

David PR Group

JULY 21, 2014

Anyone can write a blog which is easily searchable and findable. The Internet is the world’s biggest “open for business” sign and has profoundly changed how we market. But as the Web has found its way as a tool, it also influenced how we communicate. Part of the beauty of the Internet is that it democratized marketing.

Storytelling 80

Storytelling Marketing Viral Energy 80