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Brands Must Show They Understand and Respect the LGBTQ Community, PRSA Webinar Panelists Say

PRSay

Finzel, who helped launch FH Out Front in 2004, the first global LGBTQ communications practice within an international PR firm, said that recent marches for “Black trans lives matter” have been “life-affirming.”. We’re not just looking at Black people and saying, ‘You have to stick up for yourselves.’

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Public Relations Objectives

Doctor Spin

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Source: Journal of Communication 1 Botan, C., & Taylor, M.

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Social Media Stock Talk: Five Reasons to Buy Facebook

Waxing UnLyrical

The biggest news in the history of social media took place Friday when Facebook had its IPO, becoming the biggest social name ever to join the public market. Its $108 Billion offering came in as the 3rd largest ever (behind Visa and Enel), so the day was significant not only for social media types but also for market watchers.

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Spotlight on a Solo PR Pro: Meet Ebony Vaz

Solo PR Pro

She started the company in 2004 as a side hustle before taking it full time five years ago. A key focus for Ebony’s business, which consists of six team members, is crisis communications for cybersecurity clients. Today, though, Ebony owns Above Promotions , a digital marketing and PR agency based in her native Tampa, Florida.

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Mastering the art of simplicity to make your brand stand out  

PR in High Definition

Needless to say, the crisis of loneliness and social disconnect was only further exacerbated during the height of the pandemic with strict isolation and social-distancing measures being implemented. The good news is that from 9 th July- 1 st August 2022, it is Free Hugs Month.

Brand 62
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Donald Trump Broke PR’s Golden Rule

Cision

Sometimes politicians lose because they slip down staircases ; other times because they say scream too loudly at political rallies like Howard Dean did in Iowa during the 2004 election. When brands control conversations at this scale, it is either total market dominance or full crisis mode. Nothing could stick. Trump was #winning.

Radio 120
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NIL from a former student-athlete and professor perspective

Karen Freberg

When I officially retired in 2006, I ended my career as a 4x All-American, 2x SEC Conference Champion, 2004 Olympic Trials finalist, and was USC’s school record holder for 12+ years. Here are some suggestions: Take classes at your university on personal branding, social media, and more.