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Public Relations Objectives

Doctor Spin

PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. The value of communication during a crisis: Insights from strategic communication research. The value of communication during a crisis: Insights from strategic communication research. Public relations: State of the field.

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Brands Must Show They Understand and Respect the LGBTQ Community, PRSA Webinar Panelists Say

PRSay

Finzel, who helped launch FH Out Front in 2004, the first global LGBTQ communications practice within an international PR firm, said that recent marches for “Black trans lives matter” have been “life-affirming.”. We’re not just looking at Black people and saying, ‘You have to stick up for yourselves.’

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Spotlight on a Solo PR Pro: Meet Ebony Vaz

Solo PR Pro

She started the company in 2004 as a side hustle before taking it full time five years ago. A key focus for Ebony’s business, which consists of six team members, is crisis communications for cybersecurity clients. Today, though, Ebony owns Above Promotions , a digital marketing and PR agency based in her native Tampa, Florida.

Meeting 52
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Mastering the art of simplicity to make your brand stand out  

PR in High Definition

Needless to say, the crisis of loneliness and social disconnect was only further exacerbated during the height of the pandemic with strict isolation and social-distancing measures being implemented. The good news is that from 9 th July- 1 st August 2022, it is Free Hugs Month.

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Spotlight on a Solo PR Pro: Meet Doug Levy

Solo PR Pro

When a former FDA commissioner became dean of medicine at the UCSF School of Medicine in 2004, Doug became his chief of staff and communications director, an incredible opportunity that allowed him to see how major research programs are put together and funded.

Meeting 97
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Media Interview Skills: Why Silence Is Not Always Golden

Polaris

And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. Another woman, Andrea Constand, filed a lawsuit against Cosby in 2004. Communicate poorly to your boss or colleagues, and you may miss opportunities to get buy-in for your ideas. Her revelations were nothing new.

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NIL from a former student-athlete and professor perspective

Karen Freberg

When I officially retired in 2006, I ended my career as a 4x All-American, 2x SEC Conference Champion, 2004 Olympic Trials finalist, and was USC’s school record holder for 12+ years. For readers who do not know my background in track and field, I used to throw things (aka shot put, discus, and hammer) pretty far.