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Onclusive + RepTrak Partner to Merge Reputation & PR Metrics

Onclusive

The pandemic, executive missteps, and civil unrest have left companies scurrying to get the right systems in place to better understand the cumulative impact of the media and how people are reacting to it. Over the last decade, Onclusive has built and maintained the largest earned media database in the business.

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The Halo Effect: Why Attractiveness Matters in PR

Doctor Spin

The Spiral of Silence Survivorship Bias—Abraham Wald and the WWII Airplanes The Narcissistic Principle: Why We Share in Social Media Social Group Sizes (The Social Brain Hypothesis) Echo Chambers: Algorithmic Confirmation Bias The Halo Effect: Why Attractiveness Matters in PR Subscribe and get a free ebook on how to get better PR ideas.

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Facebook Feuds From Dawn Till Dusk

Maxim Behar

In his weekly column "Max's Column" for TBmagazine, Maxim Behar comments on the insurgence of fake news on social media and the responsibility of the consumer to educate and inform themselves, rather than putting blame on the platforms. "In But we all know that it is not freedom that is to blame, but our inability to use it.

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Maxim Behar for TBmagazine: Facebook Feuds From Dawn Till Dusk

Maxim Behar

In his weekly column "Max's Column" for TBmagazine, Maxim Behar comments on the insurgence of fake news on social media and the responsibility of the consumer to educate and inform themselves, rather than putting blame on the platforms. "In But we all know that it is not freedom that is to blame, but our inability to use it.

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News planning, tools and workflow to build an editorial calendar

Stephen Waddington

This is a growing segment has developed out of the market for social media management. Media and event websites are also a good source of information. These are content management systems. They typically combine some news calendar features with workflow to approve, schedule and publish content.

Tools 203
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A Luxury Sandwich Bag and Marketing with Drones: It’s a Campaign Round Up

Prohibition

No matter what you think, it’s undeniably a product that markets itself with the discussion on social media. The love Millennials and Gen Zs have for the 2004 film is strong enough that a simple campaign like this is arguably more effective than creating something entirely new for the new film. We chalk that up to a win!

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The Importance of PR Skills in a Hyper-Globalized World

PRSay

By 2004, Mitsubishi was forced to leave the DaimlerChrysler alliance. Internet communication: Instant global connections through the internet and social media are changing norms of human communication and blurring sociocultural barriers. Those viewing the May 2016 press conference were not limited to members of the media.

Ethics 261